Branding at 200Mph

I just found this picture at istartedsomething, where Long Zheng is making fun of a recent AMD announcement stating that the new AMD Phenom logo appears on the Ferrari Formula One Helmets. I like F1 and watch it quite often, how come I haven’t see that logo before? :)


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Kris Hoet

My name is Kris Hoet and this is my blog dedicated to subjects such as advertising, gadgets, interactive, internet, movies, games … and whatever things that interest me. More at


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