Make Marketing History: CRM Is Not About The Customer!

Executive anxieties about losing touch with their customers is driving higher and higher usage of customer tools such as CRM and segmentation.

(tags: crm tools customer segmentation marketing)

gapingvoid: “cartoons drawn on the back of business cards”: code of conduct

Tim O’ Reilley’s new blogging “Code of Conduct” is getting a lot coverage at the moment. Exactly why, I’m not sure. I suppose if it makes some people feel better about their lives, then that’s a good thing. Whatever. I much prefer Johnnie Moore’s Code of Conduct.

(tags: codeofconduct gapingvoid hughmacleod oreilly)

CrunchNotes » My Thoughts On O’Reilly’s Code of Conduct

The code of conduct and the mass of bloggers lining up behind it scares me a lot more than the hate comments and death threats I’ve received in the past. I won’t support it.

(tags: codeofconduct oreilly crunchnotes arrington)

BuzzMachine » Blog Archive » No twinkie badges here.

I was doing my best to ignore Tim O’Reilly’s misguided effort to play hall monitor to the blogosphere, wishing it would just go away. But unfortunately the New York Times did not ignore it.

(tags: codeofconduct blogging oreilly buzzmachine jeffjarvis)