New power to Powerpoint

I seriously start thinking that the various Microsoft labs are getting up to speed lately. There’s one innovation after the other, see that new 3D viewer I blogged about some days ago, but know that there’s even a lot more than just that: Sphere Surface, Touchwall, Popfly, DeepZoom, … etc etc.

It aren’t always big-ass tables though ;) A couple of days ago I noticed pptPlex on my buddy Steve Clayton’s blog. pptPlex offers an interesting way to make slide decks less linear and makes it possible to add visibly very small data to slides that can easily be shown by zooming in and out of slides while in a slideshow. I had to see this for myself first of course and it really is quite an interesting add-on for Powerpoint. Download it and let pptPlex do some of it’s work on an existing slideshow and you’ll quickly discover what the possibilities are once you really build a presentation to make the maximum use of this.

See it in action:

pptplex

More videos and download of course at Office Labs. Check out the other projects while you’re at it ;)

Geek Marketer

I’m what they call a geek marketer. Steve Rubel wrote a post about this late last year in his Ad Age Digital column saying:

“Enter Geek Marketers. These cross-trained specialists are fluent in both worlds and bridge them. They are marketers by trade, yet they also have a hard-core interest in technology and social anthropology. As curious individuals, they are constantly studying how digital advances are changing our culture and media. Armed with these insights, they regularly apply them in a marketing context by working closely with brand teams to codify new best practices.”

Now I’m not saying that I’m a specialist necessarily, nor that I’m fluent in either of them 2 worlds, but as Steve stated before in the article “For those who are deeply interested in both technology and marketing, this is your time. A new kind of career is emerging: Enter the Geek Marketer.” than I recognize myself in there very much, I’ll get fluent later ;)

I was reminded of this when I participated in an internal meeting at Microsoft in Munich where Steve came to present his Open Files presentation (which he would present at the Next 08 Conference in Hamburg the day after as well – video here). In this presentation Steve talks about trends in digital and divides them in 3 categories: Faint Signals (here and now and with real business models), Watch List (new and emerging trends not ready for primetime) and the Hallucinations (trends that aren’t really even there yet … sort of). It’s during that meeting that Steve called me a Geek Marketer and I decided to change my blog tag line the same day. Thanks for reminding me Steve :)

Here’s the presentation:

MIX08 (Part 1)

There’s always one difficult part about going to conferences and blogging and that is that you hear so many interesting things you want to talk about, but no time to do so because you’re paying attention. I do have some time right now though before going to the official MIX party at TAO in about an hour or so I thought I’d share some first thoughts on the conference.

Together with most of the European invites of Microsoft to MIX, we arrived in Vegas on Monday night as we had a pre-conference scheduled in on Tuesday, the day before the official start of MIX. The pre-conference is a unique opportunity to get up close with some people that will present at MIX later as well but given we’re with about 200 people it makes it more accessible to get into a conversation. In the afternoon we had the choice between some activities, for which we chose to go for the “High Rollers” – a training basically on gambling, to get you started ;) This training took place in the Stratosphere Tower, a nice enough opportunity to take some pictures and stitch them all together in this panorama.

Las Vegas Panorama

Today MIX officially started. We had the keynote in the morning with Ray Ozzie and Scott Guthrie which got covered pretty good live by Duncan Riley at Techrunch. I’d say check out their post to get an idea of the keynote, or watch the video. There’s one thing that struck me the most and that was the Hard Rock Memorabilia demo, using the Seadragon technology within Silverlight. You can see it right here, make sure you check it out. Really cool, trust me.

hardrock

After the keynote (and the following lunch) I went out to see Lou Carbone again. I saw him at MIX07 already and found it a fascinating speech, reason enough to go see him again. Unfortunately, his MIX08 speech was the same as last year. Still very good, but been there done that.  Too late to go anywhere else so and my next session was in the same room anyway. Next up, David Armano with the Fuzzy Tail. David and I have been in touch occasionally through the AoC and on Twitter but here in Vegas we finally met in person which was good. The Fuzzy Tail wasn’t new to me as I followed the development of the presentation on his blog a couple of months ago, still good to see it presented by the man himself.

Other than that we saw some cool stuff related to the new IE8, we had again some demo on the Surface – always fascinating – and finally we joined the other MIX attendees for the official MIX party in TAO.

I know that guy

More images from MIX can be found on my Flickr account, and for more news and videos you should check out the MIX website.