Why you need to look at the share rate rather than views or shares to measure whether content was actually shared online successfully.
I’ve been a close witness to some of the impact short-form video has had on campaigns I was involved in. Small campaigns like the launch of IKKI.be (which most of you will be unfamiliar with) […]
Okay, I’ll admit, Tom De Bruyne made me do it. About a week ago Tom and Astrid – founding partners of Sue Amsterdam – organized The Awesome Slideshow in Boom Chicago (Amsterdam): “10 inspiring speakers […]
For real. So the site is still up and running (don’t worry about that!) but it is clearly becoming a trend to bring some of the key Facebook characteristics to the real world. The examples […]
I have seen this little ad about 3-4 times now and I agree. It’s cute and quite funny actually. I think the guys/girls of Samsung Mobile did a quite good job on this one. Like. […]
Or something like that I suppose. What else is there to say about a live-action classic 1950’s Christmas illustration? ;) From Mother London for Schweppes. [Via AdFreak]
Let’s say you never had the time to watch any of the videos that your friends sent you by email or on Facebook, well I’ll spare you some time, you can now watch them all […]