Good is the enemy of great

‘Kun det bedste er godt nok’ (‘Only the best is good enough’) is the LEGO company motto. “Since its first interlocking brick was launched in 1949 it has become more popular than any toy in history. Every second, seven new boxes of Lego are sold; for every person in the world, there are 62 LegoContinue reading “Good is the enemy of great”

Most Contagious 2009

Every year at the end of year there are 2 reports worth looking out for, one is FEED from Razorfish that came out a few weeks ago and the other one is Most Contagious from Contagious Magazine which was released this Friday. Make sure you get them both. And while you’re at it, take aContinue reading “Most Contagious 2009”

SMC2009: Marketing Renaissance

For more than 20 years I believe Stichting Marketing organizes the biggest Marketing conference in the country… and I’ve never ever felt the need to go before. For one because the 2 day congress happens to end on a Saturday, but also because I’ve always seen it as a well established marketing congress for wellContinue reading “SMC2009: Marketing Renaissance”

The Avatar Marketplace

Branded virtual clothes spotted in the Xbox Avatar Marketplace. This means you can now buy Adidas, Quicksilver, … gear for your Xbox avatar, great stuff. Before I go any further you need to understand something though. The Xbox avatar used to be a small square icon just like the avatars you see at whatever internetContinue reading “The Avatar Marketplace”

Consumers don’t care about strategy

I don’t think there’s another product in tech that is ridiculed as much as Microsoft Bob. Never heard of it? That’s probably for a reason. Kudos to Monica Harrington for ‘confessing’ that she used to work on Bob and for writing a blogpost about it on Todd Bishop’s Microsoft blog. The product might have beenContinue reading “Consumers don’t care about strategy”