I could never do that…

If you’re blogging yourself and you’ve tried to convince others to join the blogosphere as well, you will most certainly be familiar with that sentence. I could never do that; I have no idea where you find the time to write all that stuff; I don’t know how you come up with these things you’re writing about; etc etc

Rohit Bhargava has just written a great post about this ‘struggle’, giving some good tips to people that are hesitating to start up their own blog just because of the reasons I mentioned earlier. I’m very much aware blogging will never be something everyone will get into themselves, but the tips from Rohit are quite good and refer to very recognizable situations. Must read.

Also remember that the benefits from blogging are much bigger than you might initially think. I never thought I would get to know so many new people when I started. I never thought that my blog would also become my own digital archive. I never thought I would learn that much through the conversations and shared efforts. Still in doubt? Read the tips and don’t ever be afraid to ask any blogger for support or an early look at what it is your cooking.

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After ‘Man bites Dog’…

… Belgium brings you ‘PC bites Man’. Back in 1992 the killer comedy ‘C’est arrivé près de chez vous‘ (US title ‘Man bites Dog’) showed a camera crew that followed a serial killer/thief as he exercises his craft slowly involving the crew into it as it goes. From the comments it looked like people either hated or loved the movie, I found it to be fantastic.

And so today we get ‘PC bites Man’. This time it’s not a movie but an interesting campaign for the N95 that was developed by the Belgian agency These Days. It’s been a while since I saw an interactive campaign that is able to draw attention, is fun and which is still very much in line with the value prop of the product. Many times a viral campaign is fun but you wonder what the link with the product is.


The N95 caries slogans like “What computers have become” (UK) or “The computer re-invented” (BE) so extending that to the idea that ‘regular’ computers are becoming jealous of the N95 is a good one. And, the execution of the idea is brilliant. Just take a look at www.jealouscomputers.com and check out the shocking footage or the medical pictures from the doctor’s office. Here’s one of the videos:

But the site offers you a lot more than just the funny videos around these accidents. It offers a map with ww victims, camouflage ringtones or the N95 disguise mug that you can order. It also has videos with safety tips that learn you how to deal with jealous computers, like the one below:

Last but not least, These Days makes very good use of the power of wom by offering easy links to share the videos on blogs for instance but also safety posters you can download to hang in the office making it more than only an online piece. And of course you can upload your own experience as well. They also created some personalized video warnings for know influencers in the mobile space. Even if the videos were only personalized to include the name of the influencer, it still is quite remarkable.

Great stuff guys! I love it.

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Just a perfect day

Dixit Lou Reed. I’m on my flight to Orlando right now after having spent 1 1/2 fantastic days in NYC. Tuesday was the only full day I was in the city and this was the day that we had arranged to meet up with Mark Goren and CK. Mark would meet me around noon by the hotel and CK was going to join us by 5PM. And the weather in New York was brilliant. I had checked on it before getting there and that didn’t look promising, and on my way out to La Guardia this morning it was just stormy. But on Tuesday the weather was incredible.

After Mark and I had lunch in the Hudson hotel where I stayed, we took off to Times Square. I had been to 5th Avenue in the morning to do some shopping, and did a bit of a walk in Central Park as well and now I wanted to see Times Square, which was also where we were going to meet up with CK. She showed us some more of the city and then we decided to go on ‘Top of the Rock‘ (good idea Mark) to see the city in all it’s beauty from above. We spent quite some time there looking at the view and discussing stuff, but it was really there that you see how fascinating this city is.


After that we had dinner in an Italian place and I felt quite lucky to see David Reich drop by to say hello as well. All in all, this has been everything I hoped it would be, meeting face to face with people you met online. Thinking about Greg Verdino‘s chapter in the Age of Conversation – I hugged a few bloggers yesterday and it was great. But hey, you’ll have to buy the book to know what I’m talking about here ;)


Here’s (from left to right): myself, CK, Mark Goren and David Reich with a soft cover copy of the Age of Conversation.

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Huge & Tiny. This must be New York

This was my first thought after I spent a few hours in NYC on Monday. No discussion that the city is big, no it’s huge. The skyscrapers, Central Park, amount of people living in Brooklyn, … it’s all pretty big. But looking down from Rockefeller Center, you see these appartment and office building with ‘only’ 20-30 floors… in Manhattan, that’s like nothing. And talking about small, my room in the Hudson hotel fits in the bathroom of the London hotel I was last week.


On Monday night I went out for dinner and drinks with Kevin Slavin, who runs a pretty exciting company called Area/Code. We met in Paris at LeWeb3 last year, but coming to NY was a good opportunity to meet up again. We had a good night out at a place called Frankies 17 and it was good catching up. Good luck with the business! Remember what I told you on Live Search for Mobile ;)

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Age of Conversation: Out Now!


Finally it’s here. Congrats to Drew and Gavin for setting this all up! I’ve written about the project before on a few occasions so I’m not going to bring that all up again, the book is here, so just get it now ;)

My fellow countryman Luc ‘Mindblob’ Debaisieux has a good wrap up on the project so far with some key links:

  • Drew McLellan’s latest words on the ebook.
  • Gavin Heaton’s latest post.
  • Arun Rajagopal’s description of all the authors.
  • Matt Dickman’s Google Map locating all the authors.
  • The Age of Conversation site.
  • Age of Conversation alphabetic list and info.

The book was also featured on AdAge, with a preview and an interview with Drew and Gavin. Don’t forget to take a look at my special Age of Conversation page where you can find all the authors again.

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This information is not really new: social media usage is still very small but growing fast and there are far less content creators than there are visitors. Why do I bring it up then? Because I liked the way it was presented visually, looks indeed like infoporn Dominique, good one.



[Via BoonBloggle]

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