Check out Alfa Romeo’s MiToManiacs

Last week we launched a new campaign for Alfa Romeo: MiToManiacs as part of the Alfa MiTo launch. MiToManiacs is a nonstop race that will take you from site to site via banners. The best and fastest banner-racer will actually win a real Alfa MiTo. And like all good games, there are some shortcuts builtContinue reading “Check out Alfa Romeo’s MiToManiacs”

A video trip down to memory lane: the Youtube Time Machine

The YTTM offers an interesting way to watch videos from a specific year in between 1860 and 2010. Pick a year and choose one or more categories (video games, television, commercials, …) and you get a video that fits the selection. Let’s find out what happened in 1973 – the year I was born inContinue reading “A video trip down to memory lane: the Youtube Time Machine”

Pac-Man: the human stopmotion edition

Some inspiration for my ex-colleagues at Kinepolis? Stop motion video of a Human Pac-Man Performance by Guillaume Reymond, the 5th video of his GAME OVER Project. “PAC-MAN was played by real human-beings sitting in a cinema: it’s the 5th video performance of the GAME OVER Project from the French-Swiss artist Guillaume Reymond. This stop-motion videoContinue reading “Pac-Man: the human stopmotion edition”

Good is the enemy of great

‘Kun det bedste er godt nok’ (‘Only the best is good enough’) is the LEGO company motto. “Since its first interlocking brick was launched in 1949 it has become more popular than any toy in history. Every second, seven new boxes of Lego are sold; for every person in the world, there are 62 LegoContinue reading “Good is the enemy of great”

Cereal gaming

Augmented reality is the new black, but only few people seem to be doing something really interesting with the concept of AR. I don’t really want to hold a white paper with a black mark on it in front of my laptop to get a 3D image of a car projected on it… or atContinue reading “Cereal gaming”

The Avatar Marketplace

Branded virtual clothes spotted in the Xbox Avatar Marketplace. This means you can now buy Adidas, Quicksilver, … gear for your Xbox avatar, great stuff. Before I go any further you need to understand something though. The Xbox avatar used to be a small square icon just like the avatars you see at whatever internetContinue reading “The Avatar Marketplace”

Open Game Format

When you read about an Open Game Format in most cases it is about games such as GTA in which you can wonder around freely and play missions in any order you want. Sometimes when Open Game Format it’s referring to game modes such as Free For All in Call Of Duty 4, where everyoneContinue reading “Open Game Format”

Surround video

Although it seems like this is pretty much a creative idea, and nothing quite real today, I like it immediately. Good out-the-box thinking from the researchers at the BBC. Imagine how this could bring a totally immersed movie experience into your living room. Or think about gaming, COD4 to name a one for instance, nowContinue reading “Surround video”

Getting ready for MIX08

Within a week we’ll be on our way to Vegas again for the MIX08 conference. I quite enjoyed last year’s MIX conference with the announcements of Silverlight and Expression Studio, but also for presentations such as Lou Carbone’s for instance (who will be back this year by the way). What I like about this year’sContinue reading “Getting ready for MIX08”

Fascinating!

A good friend of mine, Matth, just sent me this video over IM. It’s about a guy who did some cool development for the Wii: “Using the infrared camera in the Wii remote and a head mounted sensor bar (two IR LEDs), you can accurately track the location of your head and render view dependentContinue reading “Fascinating!”