Category: advertising

What a week!

I had only just started with my blog for a week or so and already it’s been pretty silent these last days. Lot of stuff to write about though, just need to find time to […]

Trendwatching

Imagine how they keep coming up with those names: nouveau niche, massclusivity, tryvertising, the youniverse, generation c, twinsumers, life caching, … Every baby needs a name and I do love to read about all those […]

Interactive Advertising

Yesterday I went to a round table on interactive advertising (focus on online) with Joseph Jaffe as main guest, together with local agency responsibles. A few sidenotes:  It’s was really good content, but why are the […]