The promise of interactive television (Cont’d)

Via Brandflakes for Breakfast I learned about Yap.tv which seems to be another interesting view on what interactive could be like. Other than the My Generation app from abc which I mentioned earlier this week, the Yap.tv app is useful for all channels and all interactivity is added without collaboration from the channels themselves. IfContinue reading “The promise of interactive television (Cont’d)”

Calling Marcus Brown and his 14 characters [interview]

When I started blogging again a couple of weeks ago I also knew that I wanted to do more than just write posts about stuff interest me. I also wanted to find a way to share small digital snippets of things that amuse me or inspire me for which I’ve ‘refurbished’  my Posterous. The otherContinue reading “Calling Marcus Brown and his 14 characters [interview]”

The promise of interactive television (part 2)

There are 3 reasons I once decided to get a digital television at home: Better quality. Especially with one of those fancy new full HD screens that’s a much better experience. Comfort features. Think about the EPG, easier recording, movie rental, … Interactivity. Push the red/blue/whatever-color button and you will get a richer experience TheContinue reading “The promise of interactive television (part 2)”

Using digital to make print come to life

I didn’t have time last Friday to post it when this campaign was launched, so I’m bringing it to you know. Our client AXA launched their new iPhone app which helps you out when you have a car accident, making sure you deal with it in the right way. Since this is the first appContinue reading “Using digital to make print come to life”

Dear cell phone user

So there you are, reading a newspaper on a terrace while you’re kids are playing on the playground and the phone rings. Not yours, but that from your neighbor. It’s long, loud, … can’t even hear myself read the newspaper anymore. This initiative from Coudal might be old, but I sure wished I had aContinue reading “Dear cell phone user”

Apple iSad

I was just reading this: “Apple issued a cease and desist letter to Newsday regarding their iPad app commercial. The commercial essentially showed how the iPad can’t completely replace newspapers as the screen will shatter when your hit flies with it. Long story short, Apple doesn’t want their iPad’s glass getting shattered as a newspaperContinue reading “Apple iSad”

Talking tree

Really nice campaign for EOS magazine from our friends at Happiness creating some good buzz for the moment. “Eos has launched “Talking Tree”, a campaign that turns the environmental debate on its head by giving a voice and “feelings” to a 100 year old tree living in living in Bois de la Cambre, on theContinue reading “Talking tree”