Going vertical

A couple of days ago I read this article about a new book format called ‘Dwarsligger’ (Dutch) which is supposed to make it easier to read in bed or on a plane… Not only is the book’s size adapted but more importantly you have to read from top to bottom instead of left to right.


Interesting thought, I’m almost amazed nobody else thought of this before. Funny enough, only a couple of days later, I noticed the following video in which another Dutchman presents a new invention at the INMA Outlook 2010 Conference: the vertical newspaper. I smell a trend :)

Who’s next?