links for 2007-12-20

“While this may not represent all of the year’s best marketing bloggery, it’s a start.” Good list with top blog posts of the year, including ‘bring the love back’ :)

“The Windows Live Maps team announced today an update to their mobile browser-based map and search service, m.live.com.” Good review from RRW on the new mobile Live Search
The new version includes greater detail in listings, aggregated reviews and photos

Don Dodge on S+S: “Software plus Services as opposed to Software as a Service. Microsoft is giving customers the best of both worlds; powerful desktop software, complimented by web based services. It may not make headlines with the Web 2.0 crowd, but it i

“A statistically unsound study shows that comparatively few PC people have heard of, let alone use online applications As sure as night follows day and the blogs go bonkers. Attention is naturally directed towards a Google v Microsoft shoot out.”

“2007 saw the definition of advertising broaden, while the arrival of the iPhone presages a new battle for consumers. Simon Waterfall, co-founder of London ad agency Poke, shares the view from Europe”

“Viacom Inc. and Microsoft Corp. today announced a broad-based, strategic alliance under which major divisions of both companies will collaborate on advertising, content distribution, event promotions and games over the next several years. “