Stop Pub

I just received an email from one of my colleagues pointing out to the http://stoppub.wallonie.be/ website. I don’t know about other countries but it’s quite common in Belgium that you can get a sticker to put your mailbox (not your email inbox I’m afraid) to let the mailman know you just want direct mail and nothing else. The reason why I wanted to write about this one, is the image of the campaign. It’s yet another quite powerful message to advertisers that consumers want no more. Maybe I should start a bringtheloveback series, like Hugh has the Blue Monster series, whenever posts are related to this broken consumer/advertiser relationship.

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(sorry for the distorted image)

Talking about the Blue Monster series, here’s a short video with Steve Clayton and Hugh MacLeod talking about this with David Brain from Edelman. And Steve, maybe next time ;)

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