The computer is personal again

Apart from what I think is a bit of a silly slogan, HP is doing some great work in online advertising lately. This last week, some new HP campaigns came to my attention, and I like them all.

The first one is the HP Personal Again main campaign. Expecially the movies with Pharrell (like Geert pointed out as well) or the one with Mark Cuban are really neat. At the end you can play around with Mark’s computer, make sure to check that out, Steve Rubel seems to like it as well.

hpcuban.JPG

The last one is a sort of extension to this campaign that was created around the World Cup: Fingerskilz.tv! Apparently HP did only put up their brand on this blog halfway through the campaign, but nobody seemed to have had a problem with that (as far as I know). To wrap it up, empty slogan, but some nice ads if you ask me.

Published by

Kris Hoet

My name is Kris Hoet and this is my blog dedicated to subjects such as advertising, gadgets, interactive, internet, movies, games … and whatever things that interest me. More at https://crossthebreeze.com/about-cross-the-breeze/

Leave a Comment

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s