There was an interesting article in Slate a few weeks ago about the bias against creativity, about the fact that most people say they like creativity but that the truth is we really don’t. And since I work in a creative agency often presenting creative ideas to clients the theory based on a 2011 study […]
Jean-Louis Gassée brought up an interesting challenge or issue with regards to the current hype around the Internet of Things: If we can’t solve the “basket of remotes” problem, how can we expect a home full of “smart” objects? #ibmceschat — Jean-Louis Gassée (@gassee) January 10, 2014 It’s actually a very simple thought when you […]
There’s an interesting article in The Atlantic based on an interview with the publication and Sherry Turkle, a psychologist and a professor at MIT. She recently released the book Alone Together: Why We Expect More From Technology and Less From Each Other in which she argues that we are losing the art of conversation: “Conversations, as they tend to […]
Here’s some new work from our agency. These specially crafted billboards are the ideal way for Coca-Cola to help you celebrate Christmas. “As the brand that stands for “Open Happiness”, Coca-Cola believes there’s no better time to open happiness than with Christmas. But to open happiness… you need to wrap it first. That’s why we […]
Coca-Cola’s Jonathan Mildenhall, responsible for global advertising strategy & content excellence, has his part in making sure Coca-Cola became the Cannes Advertiser of the year in 2013. His Content 2020 manifest (part 1 | part 2) which was shared at the Cannes Lions a few years ago inspired more than just the marketers at the […]
Nothing serious, just fun. But recognisable nevertheless. Nice work from Zulu Alpha Kilo.
[Rant alert] Seriously. I’ve had it with this gratuitous expression. I get it, we all get it by now don’t we? There’s no reason for every presentation to feature a slide with this so called knowledge and then someone in the audience will tweet it and it’ll definitely generate a few retweets. And every time […]