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	<title>&#039;Cross The Breeze &#187; windows live</title>
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		<title>Registration is easy, what about activation?</title>
		<link>http://crossthebreeze.com/2010/09/09/registration-is-easy-what-about-activation/</link>
		<comments>http://crossthebreeze.com/2010/09/09/registration-is-easy-what-about-activation/#comments</comments>
		<pubDate>Thu, 09 Sep 2010 18:08:27 +0000</pubDate>
		<dc:creator>Kris Hoet</dc:creator>
				<category><![CDATA[cloud]]></category>
		<category><![CDATA[consumer]]></category>
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		<category><![CDATA[activation]]></category>
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		<category><![CDATA[rant]]></category>
		<category><![CDATA[registration]]></category>
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		<category><![CDATA[usage]]></category>
		<category><![CDATA[users]]></category>
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		<guid isPermaLink="false">https://crossthebreeze.wordpress.com/2010/09/09/registration-is-easy-what-about-activation/</guid>
		<description><![CDATA[Something bugs me. Not a day goes by or new usage data (preferably in the form of an infographic) gets shared online about one of the favorite social media initiatives such as Facebook, Twitter, … you know the lot. Big data, big numbers most of the time. What I don’t get though is why we [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=crossthebreeze.com&amp;blog=29761&amp;post=1862&amp;subd=crossthebreeze&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Something bugs me. Not a day goes by or new usage data (preferably in the <a href="http://askaaronlee.com/warning-mind-blowing-twitter-infographics/" target="_blank">form of an infographic</a>) gets shared online about one of the favorite social media initiatives such as Facebook, Twitter, … you know the lot. Big data, big numbers most of the time. What I don’t get though is why we all seem to copy/paste most of that information on our own blogs without really trying to understand what the numbers tell us (and what they don’t tell us). Everybody who once worked in a PR related job knows that companies publish numbers in a way so they look good. They use absolute numbers when they are worth it, percentages when they don’t look good and so on and so forth. When I say visitors to this website using Android have doubled over the last week (+100%) that is sounds much better than if I were to say there are now 2 people using Android to visit this blog instead of one. You catch my drift, I would really like to see some more analysis on those numbers before publishing if that’s not too much too ask.</p>
<p>Something else bugs me even more. When making these ‘analysis’, infographics and what not, people are not comparing apples with apples. Nobody seems to find it a problem that we’re always comparing 500M Facebook users versus <a href="http://techcrunch.com/2010/09/02/twitter-stats/" target="_blank">145M Twitter users</a> (and some even against the <a href="http://blogs.technet.com/b/microsoft_blog/archive/2010/06/25/microsoft-by-the-numbers.aspx" target="_blank">300M Windows Live users</a>). For Facebook that are registered users, and as such most likely unique users. For Twitter that are registered users, and most likely that means registered accounts – and not unique users. I’ve got one Facebook profile just like most people but do use 3 Twitter accounts (<a href="http://twitter.com/crossthebreeze" target="_blank">@crossthebreeze</a>, <a href="http://twitter.com/iblogmustang" target="_blank">@iblogmustang</a> and <a href="http://twitter.com/krishoet" target="_blank">@krishoet</a>). For Windows Live however the 300M users mentioned are active users, active meaning that they’ve logged on to the service at least once during the last 30 days. You can discuss about whether that is a good measure for being active or not, the point I want to make is that although they’re all big numbers they all don’t really mean the same thing. And that makes it unfair to just compare them like they are in my point of view. </p>
<p>Especially the registered versus active users is something really important to think about. When promoting webservices such as the ones we’re talking about you can imagine that generating awareness is the first big task on the agenda just like any other company. But because they are webservices I presume once you get the attention needed, driving registrations is not the toughest part. Registering to an online service is easy, I’ve registered to hundreds of services by now but use only a percentage of those on a regular basis. Activating users/consumers is the toughest part. People show interest when the buzz is up, but what is it that you do to keep them interested? That’s a tough challenge, a challenge to which many services fail if you ask me. </p>
<p>And it’s not just webservices of course, same counts for apps etc. There’s a boatload of apps available for my phone apparently and still I find it hard to find a dozen decent ones to download on the device. So don’t just report on the big numers PR people give you, those don’t always mean much (at least not to me). And please compare numbers worth comparing, otherwise that makes no sense either.</p>
<p>There you go. Had to get that of my chest.</p>
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		<title>Live Mesh blogger meetup</title>
		<link>http://crossthebreeze.com/2008/12/04/live-mesh-blogger-meetup/</link>
		<comments>http://crossthebreeze.com/2008/12/04/live-mesh-blogger-meetup/#comments</comments>
		<pubDate>Thu, 04 Dec 2008 11:33:31 +0000</pubDate>
		<dc:creator>Kris Hoet</dc:creator>
				<category><![CDATA[blogging]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[microsoft]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[windows live]]></category>
		<category><![CDATA[blogger]]></category>
		<category><![CDATA[coachandhorses]]></category>
		<category><![CDATA[livemesh]]></category>
		<category><![CDATA[london]]></category>
		<category><![CDATA[meetup]]></category>
		<category><![CDATA[mesh]]></category>
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		<guid isPermaLink="false">http://crossthebreeze.wordpress.com/2008/12/04/live-mesh-blogger-meetup/</guid>
		<description><![CDATA[Not long after we organized our blogger meetup in the Coach and Horses to chat about the new release of Windows Live there’s yet another blogger meetup organized by Microsoft at the same location – this time for Live Mesh and cloud computing. Here are the details: Where: The Coach and Horses pub, 29 Greek [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=crossthebreeze.com&amp;blog=29761&amp;post=1536&amp;subd=crossthebreeze&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Not long after we organized <a target="_blank" href="http://crossthebreeze.com/2008/11/24/blogger-meetups/">our blogger meetup in the Coach and Horses</a> to chat about the new release of <a target="_blank" href="http://www.windowslive.com/">Windows Live</a> there’s yet another blogger meetup organized by Microsoft at the same location – this time for <a target="_blank" href="http://www.mesh.com">Live Mesh</a> and cloud computing. Here are the details:</p>
<p><strong>Where:</strong> <a href="http://en.wikipedia.org/wiki/The_Coach_and_Horses%2C_Greek_Street%2C_Soho%2C_London">The Coach and Horses pub</a>, 29 Greek Street, Soho, London W1V 5LL    <br /><strong>When:</strong> 11th December from 6pm to 8pm (and onwards for anyone that fancies it)    <br /><strong>Who&#8217;d enjoy this?</strong> Anyone who&#8217;s interested in discussing cloud computing with two of the leaders from Microsoft</p>
<p>These 2 leaders are <a target="_blank" href="http://blogs.msdn.com/angus_logan/">Angus Logan</a> (Sr Technical Product Manager on Live Services) and Jeff Hansen (GM for Live Mesh) will be present to discuss about cloud computing and Live Mesh for all that are interested. <a target="_blank" href="http://blogs.msdn.com/stevecla01/">Steve Clayton</a> and <a target="_blank" href="http://blogs.technet.com/steve_lamb/archive/2008/12/03/join-us-to-discuss-windows-live-mesh-and-the-cloud.aspx">Steve Lamb</a> have all the information on his blog and here’s <a target="_blank" href="http://crowdsource.pbwiki.com/Discuss-Mesh%2C-Live-and-the-Cloud">the link to the wiki for signup</a> in case you would like to join. </p>
<p>I won’t be there myself unfortunately but if you are interested in cloud computing and you’re in London that evening I would think this is a good meetup to go to.</p>
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		<title>Blogger meetups</title>
		<link>http://crossthebreeze.com/2008/11/24/blogger-meetups/</link>
		<comments>http://crossthebreeze.com/2008/11/24/blogger-meetups/#comments</comments>
		<pubDate>Mon, 24 Nov 2008 10:18:41 +0000</pubDate>
		<dc:creator>Kris Hoet</dc:creator>
				<category><![CDATA[blogging]]></category>
		<category><![CDATA[community]]></category>
		<category><![CDATA[consumer]]></category>
		<category><![CDATA[internet]]></category>
		<category><![CDATA[presentation]]></category>
		<category><![CDATA[social media]]></category>
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		<category><![CDATA[travel]]></category>
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		<category><![CDATA[london]]></category>
		<category><![CDATA[meetup]]></category>
		<category><![CDATA[sime]]></category>
		<category><![CDATA[stockholm]]></category>
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		<guid isPermaLink="false">http://crossthebreeze.wordpress.com/2008/11/24/blogger-meetups/</guid>
		<description><![CDATA[Little over a week ago, I was part of 2 blogger meetups I wanted to highlight here as well. The first meetup was in Stockholm during SIME and was co-hosted by Microsoft and SIME. We both agreed it would be a great idea to have some small side-event during one of the breaks, a dialogue [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=crossthebreeze.com&amp;blog=29761&amp;post=1520&amp;subd=crossthebreeze&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Little over a week ago, I was part of 2 blogger meetups I wanted to highlight here as well. The first meetup was in Stockholm during <a target="_blank" href="http://www.sime.nu/">SIME</a> and was co-hosted by Microsoft and SIME. We both agreed it would be a great idea to have some small side-event during one of the breaks, a dialogue between the bloggers present at the event, both from the audience and speakers. It was a bit unfortunate the only room available was a small cinema theatre, forcing it a little into an audience vs. stage setup but I enjoyed the meetup nevertheless and only wished we had more time. I was happy <a target="_blank" href="http://www.thomascrampton.com/">Thomas Crampton</a> was willing to moderate the mini-event and that also <a target="_blank" href="http://joi.ito.com/">Joi Ito</a> and <a target="_blank" href="http://www.sifry.com/main/">Dave Sifry</a> agreed to participate, and of course that so many people turned up for it.</p>
<p><a target="_blank" href="http://citizenmediawatch.blip.tv/file/1475196/"><img style="display:inline;" title="Untitled" alt="Untitled" src="http://crossthebreeze.files.wordpress.com/2008/11/untitled.jpg?w=510&#038;h=306" width="510" height="306" /></a>     <br /><em>Click on the image for the video, only part 1 available but will update once that changes.</em></p>
<p>I like the way <a target="_blank" href="http://www.ronnestam.com/2008/11/12/why-am-i-blogging-when-i%E2%80%99m-not-making-any-money-of-itor-am-i/">Johan Ronnestam described it on his blog</a>:</p>
<blockquote><p><em>“Absolutely one of the better takeouts from this years SIME (so far) even though I think it could have been more of a meetup rather than a ‘listenup’.”</em></p>
</blockquote>
<p>I think we had a great set of topics that we wanted to talk about with all the bloggers (personal vs corporate blogging, sponsored content, blogosphere dead or not, …) but we only got halfway through it. Definitely a format I will try to replicate at other events since most of the feedback was really positive. And Joi, <a target="_blank" href="http://www.flickr.com/photos/joi/3025706524/">thanks for the nice photo</a>!</p>
<p>The day after we had a blogger meetup in London with the purpose to have a discussion around the new version of <a target="_blank" href="http://www.windowslive.com/">Windows Live</a> that was announced the night before the meetup. I had organized the event in the Coach &amp; Horses (Soho) which was a nice location for it, although some wifi improvements are in place ;) We had Ryan Gavin and Jeff Kunins over from the Windows Live team and Redmond to give a rundown of the new stuff which sparked quite a bit of discussion so that was quite fun as well. </p>
<p><a href="http://crossthebreeze.files.wordpress.com/2008/11/wlmeetup.jpg"><img style="display:inline;" title="WLMeetup" alt="WLMeetup" src="http://crossthebreeze.files.wordpress.com/2008/11/wlmeetup-thumb.jpg?w=510&#038;h=340" width="510" height="340" /></a> </p>
<p>The photo above was taken during the dinner after the presentation, but as you can see the discussion is still pretty much ongoing. From left to right you see <a target="_blank" href="http://scottisafool.spaces.live.com/">Scott Lovegrove</a>, <a target="_blank" href="http://www.liveside.net/">Chris Overd</a>, <a target="_blank" href="http://www.nevillehobson.com/">Neville Hobson</a> and Ryan Gavin. Also present were <a target="_blank" href="http://paulfwalsh.com/blog/">Paul Walsh</a>, <a target="_blank" href="http://www.techcrunch.com/">Robin Wauters</a>, <a target="_blank" href="http://www.mess.be/">Pieter Dom</a> and <a target="_blank" href="http://jamiethomson.spaces.live.com/">Jamie Tomson</a>. Too bad not everyone who accepted made it to the evening, but we’re definitely going to organize evenings such as this one again on several different topics so hopefully they can join us next time. In case you are interested in joining discussions like this, let me know in the comments or shoot me an email at kris [at] crossthebreeze [dot] com. </p>
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		<title>All new Windows Live</title>
		<link>http://crossthebreeze.com/2008/11/19/all-new-windows-live/</link>
		<comments>http://crossthebreeze.com/2008/11/19/all-new-windows-live/#comments</comments>
		<pubDate>Wed, 19 Nov 2008 20:39:35 +0000</pubDate>
		<dc:creator>Kris Hoet</dc:creator>
				<category><![CDATA[beta]]></category>
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		<guid isPermaLink="false">http://crossthebreeze.wordpress.com/2008/11/19/all-new-windows-live/</guid>
		<description><![CDATA[Last week we announced the all new Windows Live, updating some existing services and adding new ones. Windows Live is basically split up in 2 free rich web services (such as Hotmail, Skydrive, …) and also free downloadable software called Windows Live Essentials. The software has been in public beta for some weeks now, but [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=crossthebreeze.com&amp;blog=29761&amp;post=1508&amp;subd=crossthebreeze&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Last week <a target="_blank" href="http://www.microsoft.com/presspass/press/2008/nov08/11-12WinLiveServicesPR.mspx">we announced the all new Windows Live</a>, updating some existing services and adding new ones. <a target="_blank" href="http://www.windowslive.com/">Windows Live</a> is basically split up in 2 free rich web services (such as Hotmail, Skydrive, …) and also free downloadable software called Windows Live Essentials. <a target="_blank" href="http://crossthebreeze.com/2008/09/18/new-windows-live-beta/">The software has been in public beta for some weeks now</a>, but last week we announced the full story including the web services part. To be totally clear, the web services will be rolled out soon, but <a target="_blank" href="http://www.windowslive.com/ComingSoon">here’s what they’ll look like</a>.</p>
<p>Together with the folks from <a target="_blank" href="http://www.commoncraft.com">CommonCraft</a> they made a little movie – in the known style – to explain it all a bit more.</p>
<p><a target="_blank" href="http://blip.tv/file/1462663/"><img style="display:inline;" title="winlivefilm" alt="winlivefilm" src="http://crossthebreeze.files.wordpress.com/2008/11/winlivefilm.jpg?w=510&#038;h=287" width="510" height="287" /></a> </p>
<p>What it all means? It’s almost there, it looks good and I can finally talk about it :) I’ve been using the full set of services and clients for a while now I find it the best release (this on is called ‘wave 3’ internally) so far. <a target="_blank" href="http://www.techmeme.com/081113/p3#a081113p3">Checking on the blogs after the announcement</a> shows that most bloggers, reviewers, … seem to agree. So that’s even better. Hope you will all like it too, here are some quotes:</p>
<blockquote><p><em>”My early reaction is surprisingly positive, and I can&#8217;t say that the two earlier Live Waves impressed me. Microsoft had the right concepts, but marginally executed on them. Wave 3 feels different and may follow the old axiom that Microsoft gets things right on the third version. The private beta was very fast—surprisingly so. Response was quicker than running desktop applications in Windows.” </em><a target="_blank" href="http://www.microsoft-watch.com/content/web_services_browser/windows_live_gets_more_lively.html">Joe Wilcox (Microsoft Watch)</a></p>
</blockquote>
<blockquote><p><em>“Microsoft’s software plus services strategy has clearly infiltrated Live.com as well as their approach with Office. Live.com users can now access a variety of online services like mail, calendar, photos, online storage, etc., as well as downloaded services that include a mail client, instant messaging, Movie Maker, Photo Gallery, the Toolbar and other services. And now it’s also one big social network. The result is an impressive personal productivity suite that makes me almost wish I wasn’t solely a Mac user.” <a target="_blank" href="http://www.techcrunch.com/2008/11/12/sweeping-changes-at-livecom-its-a-social-network/">Michael Arrington (Techcrunch)</a></em></p>
<p><em>“This is Big. Overall, these new services represent a major upgrade to the online part of the Windows Live suite. Microsoft is clearly trying to challenge both Yahoo and Google with its new photo application, while the new profiles and groups tie all the Live services together into a very sophisticated social network.” </em><a target="_blank" href="http://www.readwriteweb.com/archives/microsoft_live_services_wave_three.php"><em>Frederic Lardinois (ReadWriteWeb)</em></a></p>
</blockquote>
<p>I hope you all take some time to check out what’s available already and check all of it once it’s out there. With the renewed services, more integrated approach, 25G of free storage, social network partner integration, … I really think it’s worth it.</p>
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		<title>I&#8217;m a PC</title>
		<link>http://crossthebreeze.com/2008/10/14/im-a-pc/</link>
		<comments>http://crossthebreeze.com/2008/10/14/im-a-pc/#comments</comments>
		<pubDate>Tue, 14 Oct 2008 13:47:14 +0000</pubDate>
		<dc:creator>Kris Hoet</dc:creator>
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		<guid isPermaLink="false">http://crossthebreeze.wordpress.com/?p=1449</guid>
		<description><![CDATA[New job, new laptop. After a few weeks of comparing, reading reviews online, watching viral videos (about laptops of course), buying laptop magazines at airports, etc… I finally decided what to get 2 weeks ago what to get and using it since today. Since I’m traveling quite a bit and spending more time away from [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=crossthebreeze.com&amp;blog=29761&amp;post=1449&amp;subd=crossthebreeze&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p><a href="http://crossthebreeze.com/2008/10/10/moving-on/" target="_blank">New job</a>, new laptop. After a few weeks of comparing, reading reviews online, watching viral videos (about laptops of course), buying laptop magazines at airports, etc… I finally decided what to get 2 weeks ago what to get and using it since today. Since I’m traveling quite a bit and spending more time away from a desk than on my desk there were a few key features the new laptop needed to have – in short I wanted a powerful lightweight ultraportable with long battery life. I had my mind made up on the Dell XPS M1330 for a while <a href="http://www.techworld.com/mobility/reviews/index.cfm?reviewID=605&amp;pagtype=all" target="_blank">since it got some good reviews</a> but finally decided for this:</p>
<span style="text-align:center; display: block;"><a href="http://crossthebreeze.com/2008/10/14/im-a-pc/"><img src="http://img.youtube.com/vi/_hnOCUkbix0/2.jpg" alt="" /></a></span>
<p>Main reason for picking the Dell would have been the price tag, which is more interesting compared to the Lenovo X300 but <a href="http://www.crunchgear.com/2008/02/13/lenovo-drops-thinkpad-x300-to-answer-macbook-air/" target="_blank">overall performance</a> and former Lenovo experience made me choose the X300 eventually. And no, I didn’t take <a href="http://www.crunchgear.com/2008/09/10/video-dell-takes-on-macbook-air/" target="_blank">the lame Dell-Manila-Envelope ad</a> into account :) Truth to be told, in case I had to pay for it myself, it would have been the Dell XPS M1330 without a doubt.</p>
<p>So now it’s all installed, it’s indeed incredibly lightweight, the main battery gives me +3 hours of juice (and ordered an extra battery which should double that) and last but not least with it’s 4Gb or RAM it’s ultrafast :) Here’s what I installed, programs I need to have on my PC (it runs Windows Vista):</p>
<ul>
<li><a href="http://www.microsoft.com/office/newday/default.mspx" target="_blank">Office 2007</a></li>
<li><a href="http://download.live.com/" target="_blank">Windows Live beta</a> (Full suite – <a href="http://crossthebreeze.com/2008/09/18/new-windows-live-beta/" target="_blank">see earlier post</a>)</li>
<li><a href="http://www.microsoft.com/windows/internet-explorer/beta/" target="_blank">Internet Explorer 8 beta 2</a> and <a href="http://getfirefox.com" target="_blank">Firefox 3</a></li>
<li><a href="http://twhirl.org/" target="_blank">Twhirl</a> (and thus also AIR)</li>
<li><a href="http://zune.net" target="_blank">Zune</a></li>
<li><a href="http://www.mesh.com" target="_blank">Live Mesh</a></li>
<li><a href="http://www.skype.com" target="_blank">Skype</a></li>
<li><a href="http://getpaint.net" target="_blank">Paint.net</a></li>
<li><a href="http://www.microsoft.com/silverlight/" target="_blank">Silverlight 2</a></li>
</ul>
<p>Yeah, I’m a PC. And I’m actually married to a Mac so probably our kids will turn out to be hybrids I guess (although more chance to see them turn into Xboxes or something)… Let’s not go there :)</p>
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		<title>Moving on&#8230;</title>
		<link>http://crossthebreeze.com/2008/10/10/moving-on/</link>
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		<pubDate>Fri, 10 Oct 2008 12:52:45 +0000</pubDate>
		<dc:creator>Kris Hoet</dc:creator>
				<category><![CDATA[ageofconversation]]></category>
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		<guid isPermaLink="false">http://crossthebreeze.wordpress.com/?p=1444</guid>
		<description><![CDATA[&#8230; to a new role at Microsoft. During my 4 years at Microsoft, first as the Belgian Consumer Marketing Manager for MSN and later as the Marcom Lead for MSN and Windows Live in EMEA, I&#8217;ve been experimenting with social media. Remember the Windows Live Sessions we did all over Europe (e.g. Brussels, London, &#8230;), [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=crossthebreeze.com&amp;blog=29761&amp;post=1444&amp;subd=crossthebreeze&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>&#8230; to a new role at Microsoft. During my 4 years at Microsoft, first as the Belgian Consumer Marketing Manager for MSN and later as the Marcom Lead for MSN and Windows Live in EMEA, I&#8217;ve been experimenting with social media. Remember the Windows Live Sessions we did all over Europe (e.g. <a href="http://crossthebreeze.com/2006/04/21/phil-holden-in-brussels/" target="_blank">Brussels</a>, <a href="http://crossthebreeze.com/2006/05/21/windows-live-session-london/" target="_blank">London</a>, &#8230;), inviting bloggers to events such as <a href="http://crossthebreeze.com/2008/03/06/mix08-part-1/" target="_blank">MIX</a>, sponsoring and attending <a href="http://crossthebreeze.com/2006/09/24/barcamp-brussels/" target="_blank">Barcamps</a> or Girl Geek Dinners and <a href="http://crossthebreeze.com/2006/11/13/le-web-3/" target="_blank">bigger events such as Le Web</a> for instance, the adventures with <a href="http://blogs.msdn.com/stevecla01" target="_blank">Steve</a> and <a href="http://www.gapingvoid.com/" target="_blank">Hugh</a> around the <a href="http://crossthebreeze.com/2007/01/09/the-blue-monster-auction/" target="_blank">Blue Monster</a>, <a href="http://crossthebreeze.com/2007/04/05/listening-and-learning-from-social-conversation/" target="_blank">speaking at events</a>, getting the word out on &#8216;<a href="http://crossthebreeze.com/2007/05/16/lets-hug-the-break-up-movie-is-out/" target="_blank">Bring The Love Back</a>&#8216;, engaging on blogs and twitter, etc&#8230; Although it was only a small part of my job (the main part was setting up online marketing campaigns), I&#8217;ve always been very passionate about it.</p>
<p>Since October 1st that has all changed. Since then I&#8217;ve started working in a new role as Digital Media Communications Manager for all Windows Consumer brands &#8211; PC, mobile and online &#8211; as well as MSN and Live Search in EMEA. I got to say, it&#8217;s like getting paid to do your hobby <a href="http://blogs.msdn.com/stevecla01/archive/2008/10/10/getting-paid-to-do-your-hobby.aspx" target="_blank">just like Steve seems to think about his job as well</a>. And it&#8217;s also the reason why this blog has gone silent for a bit, as I&#8217;m still transitioning stuff from my old job to other people. Also our fiscal year started on July 1st so I got to get my new plans ready asap, expect more about that here soon.</p>
<p>Anyway, I&#8217;ve been waiting for the moment I could tell you all this, wish me luck and if ever you have ideas on how you think I should run this&#8230; let me know in the comments.</p>
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		<title>New Windows Live beta</title>
		<link>http://crossthebreeze.com/2008/09/18/new-windows-live-beta/</link>
		<comments>http://crossthebreeze.com/2008/09/18/new-windows-live-beta/#comments</comments>
		<pubDate>Thu, 18 Sep 2008 20:46:09 +0000</pubDate>
		<dc:creator>Kris Hoet</dc:creator>
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		<guid isPermaLink="false">http://crossthebreeze.wordpress.com/2008/09/18/new-windows-live-beta/</guid>
		<description><![CDATA[Yesterday Microsoft we released the beta version of the new Windows Live, generally referred to as Windows Live Wave 3. And just like I had told a few people already in the weeks and months before the release, I think this release looks really good. What you can get after downloading the beta is mainly [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=crossthebreeze.com&amp;blog=29761&amp;post=1425&amp;subd=crossthebreeze&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Yesterday <strike>Microsoft</strike> we released <a target="_blank" href="http://download.live.com/">the beta version of the new Windows Live</a>, generally referred to as <a target="_blank" href="http://download.live.com/">Windows Live</a> Wave 3. And just like I had told a few people already in the weeks and months before the release, I think this release looks really good. What you can get after downloading the beta is mainly a refresh to the downloadable applications, the other online services will be update later. You’ll notice one thing immediately after installing the apps and that is that it all looks much crispier, cleaner than before… and me like. These are the new updates I like most:</p>
<p><strong><a target="_blank" href="http://download.live.com/messenger">Windows Live Messenger</a></strong></p>
<p><a href="http://crossthebreeze.files.wordpress.com/2008/09/imbeta.jpg"><img style="display:inline;margin:0 0 0 20px;" title="IMbeta" alt="IMbeta" align="right" src="http://crossthebreeze.files.wordpress.com/2008/09/imbeta-thumb.jpg?w=141&#038;h=172" width="141" height="172" /></a> Let’s start with the most popular of all Windows Live applications, used by 300 million people worldwide. I have +400 contacts in my Messenger and it’s fair to say that I use this every single day. Being able to add contacts to a favorites list will help me find people faster (although the search bar on top is always pretty handy for that as well). And also the groups feature is useful for me to start instant conversations between a bunch of people working on the same project, both from inside as outside the company. Lastly the “What’s new” update is also a nice feature and <a target="_blank" href="http://www.microsoft-watch.com/content/web_services_browser/windows_live_crests_the_wave_3.html">like Joe Wilcox notices, one with tremendous potential</a>:</p>
<blockquote><p><em>“What&#8217;s New is nascent, but it has great potential unifying some of Microsoft&#8217;s disparate social networking services. The venue is appropriate. While IMing with your buddies, you see a stream of updates about what your other friends, family or coworkers are doing. I can just imagine the teen exchange when Tracey sees that Wendy and Frank are now an item while chatting with Janie. Oh the gossip. The broader potential is tremendous, if Microsoft chooses to capitalize on it. What&#8217;s New, or something like it, could inform what game Jack is playing on Xbox 360 right now, what song Mary is listening to in Zune 3.0 software or what TV shows Manny has scheduled to record today in Windows Media Center….”</em></p>
</blockquote>
<p>Oh and one interesting new feature I’d almost forgotten: the ability to log in on more than one PC.</p>
<p><strong><a target="_blank" href="http://download.live.com/wlmail">Windows Live Mail</a></strong></p>
<p><a href="http://crossthebreeze.files.wordpress.com/2008/09/livemail.jpg"><img style="display:inline;margin:0 15px 0 0;" title="livemail" alt="livemail" align="left" src="http://crossthebreeze.files.wordpress.com/2008/09/livemail-thumb.jpg?w=240&#038;h=175" width="240" height="175" /></a> Next to my Microsoft.com company email address which I read using Outlook, I have about 10 other email addresses. I know I could do with less, but they are my old Hotmail some new Live.com addresses I could snatch at the launch :), my Gmail… etc and since I use a separate email address for each blog, that adds up to 10. </p>
<p>Although you could add your Hotmail accounts also into Outlook by using the Outlook Connector, and you can obviously also add POP3 email to Outlook, I still prefer Windows Live Mail for all that. First of all it keeps my work email separated from all the other email, second it’s just hand to click on ‘Unread email’ and get all new email from across all accounts in one single view. I like that more than using email forwarding from one email to the other as using it like this I will still reply on email using the right account and not give up any other email account. Might sound silly to you, but that’s important to me.</p>
<p>Most important addition to the new version (apart from that new look of course) is the Calendar. I think that will make quite a few people happy and therefore it’s good that is finally in there. My life sits in my Outlook calendar so I won’t use that part of Windows Live Mail that much. Still, especially when you have one or more Hotmail, but also when you just have more than one email account, you should check this out.</p>
<p><strong><a target="_blank" href="http://download.live.com/photogallery">Windows Live Photo Gallery</a></strong></p>
<p><a href="http://crossthebreeze.files.wordpress.com/2008/09/livephoto.jpg"><img style="display:inline;margin:0 0 0 15px;" title="livephoto" alt="livephoto" align="right" src="http://crossthebreeze.files.wordpress.com/2008/09/livephoto-thumb.jpg?w=240&#038;h=173" width="240" height="173" /></a> I’m not a Pro photographer (although I wish I was) but that doesn’t mean I don’t take photos of course. There are over 6000 photos on my hard drive and I use this program to sort them all out. I think <a target="_blank" href="http://download.live.com/photogallery">Windows Live Photo Gallery</a> became part of Windows Live with Wave 2 and it was just what I needed to sort all this out. Unlike real professional photographers I don’t do much of retouching on my photos. Maybe a bit of contrast, cropping maybe but that’s mainly it. And that’s all in here, plus upload to Flickr so that was pretty much all I needed. I missed one Fix – and lucky for me that’s one of the only new things they added to this release: the ability to straighten a photo. I tend to take pictures that are slightly tilted to one side… it’s probably something to do with the camera :) </p>
<p>Most interesting new feature is probably the people tagging which uses some kind of facial recognition. Still playing with that one but I like how you can now use ‘descriptive tags’ and ‘people tags’ and especially that the program does some kind of face detection in your photos.</p>
<p>Hopefully developers will start creating the plug-ins needed to publish to other services (also new in this release) but Flickr is already in there and that’s why I use so again less important for me. A last nice addition (and probably as expected) is that you can start creating your Photosynths now right from Windows Live Photo Gallery as well.</p>
<p><strong><a target="_blank" href="http://download.live.com/writer">Windows Live Writer</a></strong></p>
<p>What can I say, it’s the best desktop blogging app out there and it’s improved a bit – like for adding Youtube video to your posts – but main differences with the older version here are that new, fresher, whiter look that comes with Wave 3. Nothing else, but who cares, it was pretty darn good already :)</p>
<p>Note 1: I haven’t used <a target="_blank" href="http://download.live.com/moviemaker">Windows Live Moviemaker</a> nor <a target="_blank" href="http://download.live.com/familysafety">Windows Live Family Safety</a> yet (my kids aren’t allowed to use my pc basically) so can’t say much about these services for now.</p>
<p>Note 2: I wanted to use some home made screenshots instead of the official ones but believe it or not, I couldn’t find how to mask the names etc in a nice way. Somebody teach me how to use <a target="_blank" href="http://getpaint.net">Paint.net</a> please :)</p>
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		<title>Your friends always with you</title>
		<link>http://crossthebreeze.com/2008/09/08/always-your-friends-with-you/</link>
		<comments>http://crossthebreeze.com/2008/09/08/always-your-friends-with-you/#comments</comments>
		<pubDate>Mon, 08 Sep 2008 07:52:23 +0000</pubDate>
		<dc:creator>Kris Hoet</dc:creator>
				<category><![CDATA[advertising]]></category>
		<category><![CDATA[bringtheloveback]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[microsoft]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[windows live]]></category>
		<category><![CDATA[campaign]]></category>
		<category><![CDATA[interactivity]]></category>
		<category><![CDATA[messenger]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[netherlands]]></category>
		<category><![CDATA[silverlight]]></category>
		<category><![CDATA[windowslive]]></category>

		<guid isPermaLink="false">http://crossthebreeze.wordpress.com/2008/09/08/always-your-friends-with-you/</guid>
		<description><![CDATA[My marketing colleagues in The Netherlands just launched a new campaign to promote the mobile version of Windows Live Messenger… and I like it a lot. The site is in Dutch so might be a bit hard to understand but you should still go take a look. Click “Geluid aan” (aka Sound on) on the [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=crossthebreeze.com&amp;blog=29761&amp;post=1401&amp;subd=crossthebreeze&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>My marketing colleagues in The Netherlands just launched a new campaign to promote the mobile version of Windows Live Messenger… and I like it a lot. The site is in Dutch so might be a bit hard to understand but you should still go take a look. Click “Geluid aan” (aka Sound on) on the main page and then choose between in browser of full screen play. Once you’ve done all that you get introduced to Mike chatting on mobile Messenger from the metro station. All of this is visualized pretty nifty, but what’s especially nice to it is that you can change between the 4 people participating (by clicking on their names in the status bar, botton left of the screen) while the story continues. <a href="http://www.overaljevriendenbijje.nl/">Just go and check it out for yourself</a>, kudos to Monique and the team.</p>
<p><a href="http://crossthebreeze.files.wordpress.com/2008/09/overalbijjevrienden.jpg"><img title="overalbijjevrienden" src="http://crossthebreeze.files.wordpress.com/2008/09/overalbijjevrienden-thumb.jpg?w=510&#038;h=319" alt="overalbijjevrienden" width="510" height="319" /></a></p>
<p><span style="text-decoration:line-through;">Once I know who the agency was, I’ll update right here</span>. The site was created by <a href="http://www.redurban.com/" target="_blank">Red Urban</a> Amsterdam.</p>
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		<title>Powerset</title>
		<link>http://crossthebreeze.com/2008/07/02/powerset/</link>
		<comments>http://crossthebreeze.com/2008/07/02/powerset/#comments</comments>
		<pubDate>Wed, 02 Jul 2008 15:31:17 +0000</pubDate>
		<dc:creator>Kris Hoet</dc:creator>
				<category><![CDATA[beta]]></category>
		<category><![CDATA[microsoft]]></category>
		<category><![CDATA[research]]></category>
		<category><![CDATA[technology]]></category>
		<category><![CDATA[tracking]]></category>
		<category><![CDATA[windows live]]></category>
		<category><![CDATA[index]]></category>
		<category><![CDATA[livesearch]]></category>
		<category><![CDATA[powerset]]></category>
		<category><![CDATA[query]]></category>
		<category><![CDATA[semantic]]></category>
		<category><![CDATA[techmeme]]></category>
		<category><![CDATA[wikipedia]]></category>

		<guid isPermaLink="false">http://crossthebreeze.wordpress.com/2008/07/02/powerset/</guid>
		<description><![CDATA[Yesterday Microsoft announced the acquisition of Powerset, a San Francisco-based search and natural language company. This had been rumored already by some and so now it’s a fact. Today this news is all over on Techmeme mixed with yet new rumors about Yahoo buy-outs, partnership, acquisitions, etc etc… Don Dodge notices this as well and [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=crossthebreeze.com&amp;blog=29761&amp;post=1367&amp;subd=crossthebreeze&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>Yesterday <a href="http://blogs.msdn.com/livesearch/archive/2008/07/01/powerset-joins-live-search.aspx" target="_blank">Microsoft announced the acquisition of Powerset</a>, a San Francisco-based search and natural language company. This had <a href="http://www.techcrunch.com/2008/05/10/powersets-dilemma-go-for-it-or-sell/" target="_blank">been rumored already by some</a> and so now it’s a fact. Today <a href="http://www.techmeme.com/080701/p85#a080701p85" target="_blank">this news is all over on Techmeme</a> mixed with yet new rumors about Yahoo buy-outs, partnership, acquisitions, etc etc… Don Dodge notices this as well and g<a href="http://dondodge.typepad.com/the_next_big_thing/2008/07/why-powerset-is-important-and-different.html" target="_blank">ives a good view on why Powerset really is of such importance to us</a>:</p>
<blockquote><p><em>“Powerset understands the intent of the query, but more importantly, it understands the meaning and context of all the relevant web pages. Rather than just match keywords from the query, Powerset looks for &quot;semantic&quot; matches in its index of billions of web pages.”</em></p>
</blockquote>
<p><a href="http://crossthebreeze.files.wordpress.com/2008/07/powerset.jpg"><img height="221" alt="powerset" src="http://crossthebreeze.files.wordpress.com/2008/07/powerset-thumb.jpg?w=510&#038;h=221" width="510" /></a> </p>
<p>Looking forward to the first integration results of that. If that will happen as fast as how the search team <a href="http://farecast.live.com/?" target="_blank">integrated Farecast into Live Search</a>, then expect to see results soon. But since it’s related to indexing etc it’ll most probably will take a bit longer than that. </p>
<p>Also think about the impact of this acquisition way beyond just Live Search. Sharepoint, Enterprise search, … this technology can add a lot of value in more than one area. Remember the acquisition of <a href="http://www.sandcodex.com/" target="_blank">Seadragon</a> as a good example of that. Today what came out of that technology is used in <a href="http://labs.live.com/Seadragon.aspx" target="_blank">Seadragon browser</a>, <a href="http://labs.live.com/Photosynth.aspx" target="_blank">Photosynth</a>, <a href="http://labs.live.com/Silverlight+2+Deep+Zoom.aspx" target="_blank">DeepZoom</a> and more to come.</p>
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		<title>Business as usual</title>
		<link>http://crossthebreeze.com/2008/04/16/business-as-usual/</link>
		<comments>http://crossthebreeze.com/2008/04/16/business-as-usual/#comments</comments>
		<pubDate>Wed, 16 Apr 2008 21:19:13 +0000</pubDate>
		<dc:creator>Kris Hoet</dc:creator>
				<category><![CDATA[belgium]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[microsoft]]></category>
		<category><![CDATA[msn]]></category>
		<category><![CDATA[software]]></category>
		<category><![CDATA[travel]]></category>
		<category><![CDATA[windows live]]></category>
		<category><![CDATA[campaigns]]></category>
		<category><![CDATA[europe]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[friendfeed]]></category>
		<category><![CDATA[live]]></category>
		<category><![CDATA[plane]]></category>
		<category><![CDATA[train]]></category>
		<category><![CDATA[traveling]]></category>
		<category><![CDATA[twitter]]></category>
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		<guid isPermaLink="false">http://crossthebreeze.wordpress.com/2008/04/16/business-as-usual/</guid>
		<description><![CDATA[It seems ages since I last opened up Live Writer last time. This is not because I stopped loving it, but because the blogging rhythm on this blog (and on I Blog Mustang) have been very slow lately. It seems like the only times I get to do some writing lately is when traveling. The [...]<img alt="" border="0" src="http://stats.wordpress.com/b.gif?host=crossthebreeze.com&amp;blog=29761&amp;post=1338&amp;subd=crossthebreeze&amp;ref=&amp;feed=1" width="1" height="1" />]]></description>
			<content:encoded><![CDATA[<p>It seems ages since I last opened up <a href="http://get.live.com/writer/overview" target="_blank">Live Writer</a> last time. This is not because I stopped loving it, but because the blogging rhythm on this blog (and on <a href="http://iblogmustang.com" target="_blank">I Blog Mustang</a>) have been very slow lately. It seems like the only times I get to do some writing lately is when traveling. The last posts were all (or almost all) written on trains and planes. </p>
<p>While I see people writing about how Twitter, Facebook, FriendFeed, &#8230; or whatever other service has taken over from their blogging, that is actually not the case with me. I am indeed more active on Twitter than on this blog, but that is because of the short and instant nature of the service vs the time you need to spend writing blogposts. I do still dedicate the time I need to reading my RSS, luckily enough as I&#8217;m addicted to news &#8211; couldn&#8217;t do without. </p>
<p>In the meantime we&#8217;re working hard on releasing some new campaigns for Windows Live and MSN in Europe (more on these at <a href="http://liveineurope.spaces.live.com/" target="_blank">Live In Europe</a>) and we&#8217;re also gearing up in the planning for next year as our fiscal year starts at July 1st and not January 1st like with most companies. </p>
<p>For now, I&#8217;ll just try and write some more posts about things that I&#8217;ve been meaning to write now that I am on my way to Stockholm. <a href="http://www.dopplr.com/traveller/crossthebreeze" target="_blank">Share your travel via Dopplr</a> if you want ;)</p>
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