'Cross The Breeze

Pictionaire 2.0

January 26, 2010 by Kris Hoet 1 Comment

Gosh. Would I love to see what we could do with this at the agency, out the current ‘review’ table – in the new one ;)

beta, design, electronics, inspiration, microsoft, research, technology, video

alpha, collaboration, design, microsoft, pictionaire, research

Christmas entertainment

December 7, 2009 by Kris Hoet 1 Comment

Or something like that I suppose. What else is there to say about a live-action classic 1950’s Christmas illustration? ;)

From Mother London for Schweppes.

[Via AdFreak]

advertising, fun, movies, video, viral

1950, christmas, illustration, london, mother, schweppes

Thinking outside the box

November 11, 2009 by Kris Hoet 1 Comment

Just watch the video ;) Nice work by Joseph Pelling.

[Via Adfreak]

advertising, video

adfreak, advertising, creative, thinking, video

100 greatest internet videos in 3 minutes

October 27, 2009 by Kris Hoet 2 Comments

Let’s say you never had the time to watch any of the videos that your friends sent you by email or on Facebook, well I’ll spare you some time, you can now watch them all at once… kinda. And like my friend Kevin says, if you did watch them all… think about the all the time you’ve wasted :)

[Via Kevin Briody]

fun, video, viral

best, hotlist, internet, video, viral, youtube

Sketch2Photo: do want.

October 26, 2009 by Kris Hoet 1 Comment

This is a pretty awesome piece of software I must admit, too bad it’s not publicly available yet so you’ll have to do it with the photos and videos instead. The software composes a realistic picture based on simple freehand sketch annotated with text labels. Basically the sketch below is supposed to result in the photo next to it (and a few alternatives) based on photos found on the internet. If that really works… you’ll have to agree that that is pretty cool.

Here’s the full process:

You can see more examples as well as a video showing the process on the Sketch2Photo website.

[Via The Web Life]

beta, inspiration, research, software, technology, video

alpha, freehand, photo, photosketch, research, sketch, sketch2photo, software, system

Because clicking is so 90′s

October 22, 2009 by Kris Hoet 2 Comments

This trailer shows a the website project created by Andreas Lutz as part of a study project and is rather inspirational. The website uses video and sound input to control the navigation, so basically you navigate using gestures and voice.

Make sure you try it out for yourself on Andreas’ website as well. I found it still pretty hard to use the navigation and have to admit I still prefer clicking for now :) but you can see where this is going and that’s an opportunity that I do want to think about. Very cool!

[Via fubiz]

beta, design, inspiration, internet, media, technology, video

andreaslutx, audiovisual, control, navigation, video, voice, website

The Ad-O-Matic

October 22, 2009 by Kris Hoet 0 Comments

The future is here! After crowdsourcing as an option to create an advertising campaign, the Ad-O-Matic promises an even easier way out. Miami Ad School students created the all-in-one ad generator, watch it here:

[Via AdFreak]

advertising, branding, design, electronics, fun, marketing, technology, video

adomatic, advertising, cmo, creative, machine

Engaging the audience

October 21, 2009 by Kris Hoet 0 Comments

Now that’s what I call ‘user engagement’! The ‘Hand from Above’ video below is the work of artist Chris O’Shea and like Neil Perkin mentions in his blogpost… wonder how long it’ll take before we see this in a commercial context. Check it out:

[Via Only Dead Fish]

art, community, electronics, fun, guerilla, inspiration, technology, video

art, engagement, handfromabove, interaction, video, vimeo

Social media awesomeness

October 9, 2009 by Kris Hoet 0 Comments

Just the perfect little movie to finish of this week in total social media charlatan awesomeness…

[via Pietel]

community, influence, internet, media, social media, video, viral

awesome, guru, movie, socialmedia, youtube

Leon (age 64): the real fake candidate

September 28, 2009 by Kris Hoet 1 Comment

Before we go any further I need to ask you to take a look at the video below. This is the clip of an audition during the television program ‘So You Think You can Dance’ in Belgium. Never mind the language, just look…

Meet Leon. I suppose you noted the consternation of the jury not only when they saw a 64-year old doing an audition in what is basically a program targeted at youngsters, especially when they saw Leon end his audition with a split. The best of all this? Leon was actually entered into the competition by Milk (VLAM) as a part of the campaign they’re running to show that drinking milk on a daily basis will help you to stay fit and flexible.

Obviously nobody knew about Leon being part of an ad campaign until we (Duval Guillaume) revealed it after the show was aired on television. This was one of the first campaigns where I was part of the team that developed it so it was especially great for me to see the outcome of it.

To get the full picture of the campaign you should also take a look at the video below, this shows the initial commercial that was created for Milk a while ago and which has been on air earlier this year. The idea of doing something special with ‘So You Think You can Dance’ seemed a logical follow up on this ;)