SpotMe or SpyMe?

21 11 2008

At the Creativity World Forum this week, all attendees were given SpotMe devices: The All-In-One Participant Communication Tool (I got that last bit of their website obviously).

“Spotme combines social networking via a searchable photo database, messaging, people radar, unique “Spotting” function and electronic business card exchange, with audience response, Q&A sessions, messaging, lead retrieval, attendance tracking, electronic feedback forms (and more) to create the only all-in-one communication service for events of all sorts – from 200 to 5000 participants.“

And here’s a video of the gizmo:

Hey and I like gizmos so I was very curious about this after I found out the CWF would make use of it. And truth to be told, it has some interesting features, and first thing after I checked into the conference and retrieved my SpotMe device, I started toying with it and started looking in the contactlist for people to ‘spot’, people I wanted to meet. It didn’t take long for the first alert that someone I wanted to meet was in my neighborhood… according to the device, as I couldn’t find that person. Nor could I the next time that happened.

But you can also send each other messages, something I soon found out was not actually real time as it would ‘queue’ the message for you so worthless to say “come and see me by the stairs on the left” if that message would only be sent maybe 10, 15 minutes later. You just don’t know.

There’s also some practical issues. SpotMe has a nicely designed interface, but pretty much everybody assumes it’s a touch interface and it’s not. I’ve also seen plenty of people (especially in the beginning) that have no idea there’s a keypad underneath the screen. And lastly, I’m not so sure about the ‘rubbing devices’ idea for sharing business cards, nor ‘shake it’ idea to send live feedback about what’s on right now.

I also started wondering about privacy. You exchange business cards electronically with the people you meet using SpotMe, which they are supposed to send after the event. Sounds good to me, but what else would they track. I’m not sure if they do (although the description above implies they do at least to some extend) but the technology would allow to track a lot. It allows them to see where you have been all day? Plenary room, reception area, expo, … for how long, who’s been around you, who you wanted to meet and who you’ve actually met, … A whole bunch of data comes out. Some quite harmless, but probably not all. Very curious about that.

Last but not least, why didn’t it offer internet access? Or even better, why a different device anyway? I know it uses RFID, but isn’t there any way we can solve this same problem using our cell phones in some way? For me the SpotMe device became a large digital program, something that a lot of conferences today already offer as a mobile webpage.

Overall, I’m glad I could check it out, I do believe it helps solving a problem but I’m not convinced it’s doing that the right way yet and I would wish to find out more about the privacy questions. Fact is that CWF was great on content but I wasn’t able to do good networking (other than with people I already knew) and SpotMe didn’t change any of that.





I’m a PC

14 10 2008

New job, new laptop. After a few weeks of comparing, reading reviews online, watching viral videos (about laptops of course), buying laptop magazines at airports, etc… I finally decided what to get 2 weeks ago what to get and using it since today. Since I’m traveling quite a bit and spending more time away from a desk than on my desk there were a few key features the new laptop needed to have – in short I wanted a powerful lightweight ultraportable with long battery life. I had my mind made up on the Dell XPS M1330 for a while since it got some good reviews but finally decided for this:

Main reason for picking the Dell would have been the price tag, which is more interesting compared to the Lenovo X300 but overall performance and former Lenovo experience made me choose the X300 eventually. And no, I didn’t take the lame Dell-Manila-Envelope ad into account :) Truth to be told, in case I had to pay for it myself, it would have been the Dell XPS M1330 without a doubt.

So now it’s all installed, it’s indeed incredibly lightweight, the main battery gives me +3 hours of juice (and ordered an extra battery which should double that) and last but not least with it’s 4Gb or RAM it’s ultrafast :) Here’s what I installed, programs I need to have on my PC (it runs Windows Vista):

Yeah, I’m a PC. And I’m actually married to a Mac so probably our kids will turn out to be hybrids I guess (although more chance to see them turn into Xboxes or something)… Let’s not go there :)





Mustang hood spotted!

25 09 2008

I normally keep my Mustang stuff for that other blog, but this somehow fitted more on this one. If you have an interest in technology then you probably read a few tech blogs and just like me and a lot of other people see the excitement about cool new technology months before it gets released. Think about the iPhone, Android, Windows 7, … people start speculating about features and every miniscule change to a release date is big news. And wait until you get to see the first screenshots, or was that Photoshopped instead of the real deal? Who knows, but it keeps us all talking of course.

2010mustang

The last few weeks something similar happened (and is still ongoing) with the new 2010 Ford Mustang. The teaser website doesn’t really say much, apart from the fact that we still have to wait until Spring 09. But in these past few weeks, there have been spyshots of the new Mustang aka photos of a car that is partially covered and has a slight Dalmatian look and feel in many cases. But that happens to pretty much any car. In case of the Mustang – similar to what we’ve seen in the tech industry – every single piece of news around the new model is big news on all auto blogs. Take this “2010 Mustang hood spotted” for instance or the interior shots, … I didn’t keep track of everything but it always reminded me of what happens when let’s say people know Apple is working on an update of one of their products. Funny enough – and again similar – I’m not even sure if you’ll notice the difference with the ‘older’ Mustang to begin with.

Last but not least, with the 2010 Mustang also the Mustang badge changes:

mustangbadge

“A stronger, more dynamic pony badge with defined edges and crisper forms in a subtly toned tinted-chrome finish will charge across the grilles of the V-6 and GT versions of the 2010 Mustang.”

Okay, that’s way cool and all but would you have noticed the difference if no-one had told you? Anyway, I will keep track of this news just like I do for what happens in technology, though there were some nice similarities here.





Zune 3.0

18 09 2008

Ever since I started using the 30G first generation Zune (yes that brown one) I’ve become quite fond of both the device and the software. And now you’ll probably say ‘sure, you work for Microsoft so that explains…’ etc. but I actually bought an iPod first (yes I already worked here). I’ve never been much of a fan of the navigation on the device, let alone of iTunes. Huge catalogue and all but I just don’t like it.

zunecard

Yesterday the Zune team released the 3rd generation of the Zune and I updated both my 1ste generation 30G Zune as well as the 2nd edition 8G Zune, which is the one I use most. And I got to say, seriously. I think the Zune software is worth installing even if you don’t have a Zune. The visualization is very nice, and especially (which is new in this release) how you can go into the MixView which shows similar artists (similar music or influenced by, …) and other Zune users that listened to this music. A nice mixture between recommendations from the music engine underneath as well as the social… hence the ‘Welcome to the social’ slogan for the Zune. Here’s what Wired had to say about MixView’s recommendation engine:

“Microsoft showed us a sneak preview of the Zune 3.0 software it plans to release on Sept. 16 with the latest generation of Zune devices, and what we saw made iTunes’ simple Genius feature look like a blast from digital music’s past. While iTunes serves up a text list of recommended songs within your library and from the iTunes store, adding to the more basic recommendations its MiniStore feature used to make, Zune reinvented the recommendation concept by collapsing artists, albums and fans into the same recommendation engine, more accurately mirroring the way people think about music.”

There’s just one thing missing though and that is  access to the Zune Marketplace. Since I live in Europe the only way for me to benefit from the all-you-can-eat monthly charge of $14.99 is to get a US credit card unfortunately. The new MixView makes me want that even more, since you obviously want to buy the music you’re discovering right away. So bring the Zune to Europe guys!





Unusual unboxing

22 08 2008

Like I needed more convincing to go and buy the Samsung Omnia right? Even though this video is created by Samsung, it is a refreshing approach to unboxing gadgets like we see so many times on the tech blogs. Job well done! Now tell me when and where I can get it, curious to see if it matches up to the Diamond.





Geek Marketer

23 06 2008

I’m what they call a geek marketer. Steve Rubel wrote a post about this late last year in his Ad Age Digital column saying:

“Enter Geek Marketers. These cross-trained specialists are fluent in both worlds and bridge them. They are marketers by trade, yet they also have a hard-core interest in technology and social anthropology. As curious individuals, they are constantly studying how digital advances are changing our culture and media. Armed with these insights, they regularly apply them in a marketing context by working closely with brand teams to codify new best practices.”

Now I’m not saying that I’m a specialist necessarily, nor that I’m fluent in either of them 2 worlds, but as Steve stated before in the article “For those who are deeply interested in both technology and marketing, this is your time. A new kind of career is emerging: Enter the Geek Marketer.” than I recognize myself in there very much, I’ll get fluent later ;)

I was reminded of this when I participated in an internal meeting at Microsoft in Munich where Steve came to present his Open Files presentation (which he would present at the Next 08 Conference in Hamburg the day after as well – video here). In this presentation Steve talks about trends in digital and divides them in 3 categories: Faint Signals (here and now and with real business models), Watch List (new and emerging trends not ready for primetime) and the Hallucinations (trends that aren’t really even there yet … sort of). It’s during that meeting that Steve called me a Geek Marketer and I decided to change my blog tag line the same day. Thanks for reminding me Steve :)

Here’s the presentation:





My mobile life

28 01 2008

Sometimes I think I live on mobile. If there’s a device I really couldn’t miss it’s my mobile phone. Ask my wife, if on occasion I don’t take my mobile phone with me, she’ll wonder how it’s possible I forgot it. It’s just too odd for me to be without. According to my mom, it’ll grow on my ears one day. Whatever ;)

Anyway, it’s true that mobile is important for me, ever since I got my first mobile phone some 10 years ago. Every year I hope that mobile will really breakthrough, but unfortunately also this year won’t be the year of mobile, just like 2007, 2006 nor 2005 were the year of mobile. It’s that one prediction that I wish it were through, but you know it won’t be.

It’s not even in our hands. I think the devices are there, thinking of the N95, the iPhone and some Windows Mobile devices that are all capable of doing amazing things for such a small device. The iPhone has the interface to love, my HTC is less slick but comes with 3G, built in GPS and all the power of Office and Exchange on mobile. Or the N95 with it’s superb camera. And now I’m not mentioning a ton of other great features these phones have.

Apart from all that greatness, I’ve been a very active user of the mobile web for the last 6 years or so as well. First on WAP on my old Nokia 6310i for instance, later on Vodafone Live with a Sharp GX30. Back then I was still working on Kinepolis‘ new media strategy and we invested in this back then already. Today Kinepolis is still one of the very few Belgian companies with a decent mobile site, for which you got to give them credit. But even outside Belgium, there aren’t many mobile specific sites, which already resulted in a shout-out more than a year ago.

The mobile sites I currently use are: BBC, Bloglines, Gmail, Hotmail, Messenger, Dopplr, Facebook, Google Reader, Live Search, Kinepolis, MSN, Twitter, Technorati, Wapedia, Flickr, Yahoo and WordPress. I don’t really know many more that are of use to me, or that aren’t in a walled garden like Vodafone Live.

I also use client versions like Live Messenger (which you can download for all kinds of devices), the Live Search client as well as the Google Maps client, Yahoo!Go, … as well as apps that run in the Java environment on mobile like Gmail and Opera Mini. On the N95 I also tried the Widsets, but whatever the phone, the browse services still top them all.

Today, with the iPhone’s browsing capabilities, or other mobile browsers that enable better viewing of ‘normal websites’ on mobile we will probably skip the further development of mobile specific sites. With Skyfire for instance (see announcement) or Deepfish I expect to see more ‘regular’ browsing in the future.

Still, the problem remains, now even more than ever I guess. We will have access to every site we want, with great browsers but at what cost? There’s a good explanation why I use so much mobile: I can use it obviously but more important is that I don’t have to pay for it. The day I have to pay for it, I’ll cut back for sure, need or no need. How much I love the Wifi on these phones, that’s not truly mobile for me. It’s when in a taxi, or before checking in a plane, while waiting on someone, … that I love to use all my catching up. Not only in my sofa at home for instance.

So unless operators change their models on data costs, mobile will never really breakthrough and that’s sad. And yes you can discuss devices etc aren’t ready yet either, allow me to say they’re well ahead of the game when you compare them to operator attitudes. And I’m afraid they won’t change that soon either. There’s too much money to be made with TXT messages to allow you to use IM on mobile instead for instance. What’s your take?

PS: Also check out the upcoming FF for Mobile now we’re at it ;)

PPS: And Twitter, for god’s sake, at least add a replies tab to m.twitter.com will ya!


 





His last day & more

8 01 2008

You got to admire it when a man can make a bit of fun of himself, don’t you think? You might have seen it already as it has been all around the web, but here’s a little video of Bill Gates’ last day as showed during his CES keynote this weekend in Vegas. Especially the work-out scenes were hilarious (at least that’s what I found).

LastDay

Both Engadget and Gizmodo also have interviews up with the man that are good to watch/read. They talk about the historic sit-down with Steve Jobs (remember?), the Bill and Melinda Gates foundation, differences between Apple and MSFT as well as Gates’ changing public image. Whether you like Microsoft or not, you got to admire what the man has accomplished.

(disclaimer: I work for Microsoft)


 





Cool stuff at Innovation Day

9 12 2007

Last week I spent a couple of hours at Microsoft’s European Innovation Day. Apart from the presentations, there was a whole ‘trade show’ of companies from all over Europe showing innovative technology, all somehow based on Microsoft technology. Some if we already knew like Microsoft HD view with their ‘gigapixel panoramas’, Skinkers with LiveStation (new version coming soon), etc.

There were also some cool things that I had never seen before like the 3D flatscreen for instance. I have no imagery here unfortunately, but I just kept staring. Another very cool thing, distributed by the same company was this ‘virtual lego’ thingy. It had nothing to do with Lego, they just used it to show the capability of their software.

It’s quite tough to explain, maybe Luc who I joined at the event can do better then me, or Miel who filmed this. Look at the empty Lego box and how they add a 3D object to this on screen. Cooler even is it detects which Lego object is on the box which defines the 3D object they show (note: the 3D objects where created in advance). Anyway, too hard to explain, just give it this a look and let me know what you think.

InnovationDay

Think about what this technology can do for the traditional ’shop window’ ;)





I want this

30 10 2007

Just about a year ago I wrote a post about the Samsung Blackjack. I saw it first up on Crunchgear and it looked “like the perfect answer to what I want” as I mentioned back then. A couple of months later I received one at MIX07 in Vegas and I’ve been using the Blackjack until about a month ago. I think it’s the best phone I ever had, but there were a few good reasons for switching to something else again. The Blackjack was an unlocked Cingular mobile, and although it was a 3G phone it didn’t work on the European 3G networks. It also didn’t have WIFI and it’s a Windows Mobile 5 phone whereas I need WM6 for some of the demos I do on mobile. That said, I miss the darn phone.

Today I run around with a HTC TyTNII, which is a pretty powerful mobile phone… but it’s a brick. And battery life is pathetic. Especially that last point is a bit of a dilemma. The phone has great capabilities to get work done while on the road (and I’m on the road quite a lot) so doing email, reading RSS feeds, surfing the web, checking word and powerpoint docs, … the TyTNII is quite good at it…. for a few hours. If you use your phone actively for all this it doesn’t survive the day. And that’s bad. During the weekends I mostly use my Nokia N95. I got lucky to get one from Nokia so I could use it to demo the Windows Live for Nokia and I’m especially astonished by the photo/video quality of the phone. I’m having way too much fun filming the kids having fun during the weekend. I could use it for work as well as I can use it with Exchange but I don’t like the whole emailing feature on the Nokia.

And then I saw this, the Samsung i780 or the next generation Blackjack. And I want it. It’s like my original Blackjack with all the functions I had to miss and adding even some more. So Samsung, you can send one my way right now ;)

newblackjack2.jpg

One thing you can learn from the latest HTC models though, they do a very good job on the home screen (quite a bit better than what is shown here).

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