Log in with LinkedIn and the tool will analyze your network and visualize it in a graph like the one below, which is actually the output of my LinkedIn network.

What’s extra interesting about it is that the output is dynamic (unlike this image) and that you can hover over each contact to see their specific connections within your network. That way you also get a view of how the clusters are made and InMaps allows you to put a label on each colored cluster to make it easier to see who’s who. Just give it a try, you’ll see for yourself.

Interesting results for myself is to see for instance that I have 2 Microsoft clusters (I’m ex-Microsoft remember), one for MSN/Windows Live related contacts and one for more general Microsoft contacts. Interesting to see that this split is made, although it’s actually pretty logical when you look at it. Also interesting is to see between which groups exist more links, not always what you would expect. I’m definitely not done analyzing this, but curious what your graph/learnings look like so please do share ;)

Last but not least, it’s also pretty interesting proof that people are organized in groups, clusters and that if you want to influence people it’s important you understand these clusters – or ‘spheres of influence’ like we used to call them, dixit David Armano.

This presentation is a good eye-opener on the question we should all ask ourselves? Shouldn’t we make the mobile web more inclusive? And how would we go about to do that?

Part of why I like the ‘i surf because’ campaign from Billabong so much is that it seems to capture really well what surfing is all about. Nice visual experience, the right music and the question – why do you surf? And that’s exactly what Billabong is trying to capture with this website, the question is to you (surfers), why do you surf?

Nice execution as well. Like.
Cowabunga!

Like.

My issue is with the OS. It still is a big phone, without the phone functionalities then… probably to avoid situations like this to happen. Now a mobile phone typically is a very personal piece of technology. You don’t just hand to someone else to toy with it, it’s yours and personal. And that’s where the problem lies, for me the iPad isn’t personal. Not like the iPhone (or any other mobile phone for that matter). My wife and I both have our own mobiles but it’s rather unlikely that I we will get a second iPad, we both use it. But since it’s built on a mobile OS, it’s not really built for multiple users. There’s no need for that on a phone but it means that on the iPad there’s a primary user next to other people that can also use it. But not in the same way.

Still don’t see the problem? I really enjoy Flipboard, so does my wife. But it’s logged in with my Twitter/Facebook accounts so she cannot really enjoy that part. I could add her email account(s) to the iPad but then those would be visible to both of us, that’s not really what you want. And we try and beat each other on playing Mahjong but since there’s only one high score, it impossible to tell (remember) who it was from. It would enable me to personalize the iPad for the kids when they use it as well. With us, the iPad is typically lying around in the living room for anyone in the family to use when they feel like it. But since I’m the primary user (and the geek – yes, that too) it’s mainly setup towards my needs. I find that a missed opportunity.

It would be great to see the iOS for iPad change in a way you can have a user login upfront, similar to what we are used to on our PCs/Macs. Or the possibility to switch between users, all to get a more personal experience on a multi-user/shared device. I’m afraid that is not going to happen (soon) so maybe in that case it’s worth asking the developers of Flipboard, Reeder, Mahjong, … to implement the possibility to switch between users in the app itself. Less ideal, but it would still solve my issue with the iPad.

“The Kuka KR 140 bot, normally deployed in car factories, has been outfitted with an LED and stationed in an undisclosed San Francisco warehouse. Visitors direct the machine to plot the 54,000 points of light that will form the Noble Team monument.”

Curious to see what the final sculpture will look like. In the meantime Coolhunting tells us Audi and Kram/Weisshaar (design firm) are preparing Outrace, an installation that will take over Trafalgar Square from 17 September through 23 September as part of the London Design Festival. This installation uses eight industrial robots from Audi’s production line to deliver messages sent from people around the world as 3D lighting graphics.

“The project explores ways to integrate innovative technology within the arts, using LEDs to scroll out user messages by attaching the powerful light heads to the mechanical arms of the robots. A long-exposure camera will capture the resulting light traces, creating videos of the user messages so that participants can share their experience across their social media platforms.”

As I said: September, when robots take over the internet ;)

[Via my buddy Steve]

And? Did you do the test? How many brands could you name instantly?

[Via fubiz]