Archive | blogging RSS feed for this section

What I got out of Twitter – Part II

About a year ago I wrote my first (and probably only) post about Twitter so far, it was based around what I had learned from using the service up to the time of writing. During a conversation I had last week I thought about this post again and decided to look it up again… only to notice that much of it hasn’t changed at all.

It still are the Twitter users that make the service better both in adding features, applications and services. Think about features such as hashtags, RT, … mostly incorporated into most clients now. Some of you will be using Tweetdeck, I still hang on to Twhirl (that new search ‘activate’ feature is a killer!) but there are many many others. And finally things like Twitter Remote or Mr. Tweet are really powerful services. The last service is also good proof it really is the community that makes things better here, have you ever taken a look at Twitter’s own Suggested Users Feature?

People still focus too much on quantity vs. quality with constant chatter about number of followers, number of tweets, … and I still believe like I said back then that you don’t make better conversations by following everybody back. It’s just not true… and it’s therefore not all that suprising to see that people like Loic are actually cutting back on that.

Has nothing changed then? Sure it has. We’ve started to re-tweet aka RT, something I like and then again not. Sometimes a RT is expanding the network on a good topic which is good, sometimes it feels like the sender just wants you to know they’ve seen ‘it’ as well. And often it feels like the Retweeter’s reasoning is more to make sure the sender of the initial message notices you versus you actually trying to share interesting stuff to your audience. Like an alternative to an @reply almost.

Another personal change is that I’ve now (via the Live Writer add-on) linked my blog feed to my Twitter account, something I said a year ago is not done. I guess I was wrong, although it’s mainly the notion that people start putting something like {blogpost} in front of such tweets that got me convinced there’s a right way in doing this.

What else has changed? We got spam, auto-DM’s and a lot more tricks that try and build audiences by following and immediate unfollowing etc. Not sure who thinks that stuff really works but just like many other popular services there are some annoyances that we’ll just have to deal with.

Still very much hooked, so that hasn’t changed at all ;)

I’m listening…

But do you care? Did you really want to have a conversation to begin with? Well maybe not you you, but consumers in general? With all the talks about companies and their need to be part of the conversation etc… I get all that, I’m a believer and everything. But what about the consumer? Does he really want to have that conversation? Sometimes I believe they don’t, or at least not everyone does. Sometimes people just want to shout out, make a statement, … without expecting, hoping or even wishing for an answer.

Kris Hoet
Photo by Joi Ito – taken at the SIME08 Blogger Meetup

It was the Facebook discussion during the Kinepolis blogger meetup that got me thinking about this again, but it’s something I experienced on quite a few occasions myself. Someone calls out for support, feedback, … or complains about something on their blog, Twitter, etc and you reach out to see how you can help. I would say that in +50% of all cases you never get an answer back.

Therefore my question. Don’t get me wrong, I’m not pessimistic about ‘the conversation’ and believe companies should do a better job at listening, I’m just saying that sometimes consumers also just want to talk to/about companies and that they’re not always interested in listening to what those companies have to say in return.

Kinepolis meetup

My old friends at Kinepolis invited me over for a blogger meetup 2 weeks ago, something they had set up together with Proximity BBDO (represented by the one and only ‘Druppels’) and Adhese. I wasn’t too sure what to expect, but given the fact I worked at Kinepolis myself for some 7 years I had more than enough reasons to go check it out.

I don’t really want to cover the content of the meeting (as others have done that already) but I was mostly interested in the approach of the company towards the community. And the commentary after.

Kinepolis
Photo by Dipfico

I once wrote a post called ‘not for sale’ and featured it in my side navigation since then. And then people started asking me why I don’t like advertising on my blog… I tell them to read it again, it’s not what I’m saying. The whole social media approach, the whole thing about being more consumer friendly, about engaging in a conversation, … is something that needs to be in your soul so to speak. A lot of companies get some recognition because ‘they get it’ whereas they just started using social media technologies to do one way communications. Sigh. I like genuine innovation, genuine openness… and yes even when you could argue about why it didn’t come any sooner.

Kinepolis is a company that gets it, maybe late but they showed me they do. Why? Because of the genuine openness and honesty of the conversation we had with the Kinepolis management during the meetup, including their CEO. The 20-some bloggers present at the event will probably agree, when was the last time you had such an open conversation with the CEO of a company the size of Kinepolis? Very curious to see how this will evolve, I guess that’s where I still can go wrong. At least the goodwill is there…

Looking at the commentary after the event I realized even more people don’t seem to make the distinction between ‘I approve how they did this’ and ‘I will now believe whatever they say without thinking’. Did I buy everything they said at that event? Did I think they are now all saints? No. But they did show in a very honest way what their plans are and how they want to have this conversation. I liked that a lot. And for the naysayers, if you really care about this just tell Adhese about it and there’s no reason why you couldn’t be part of this.

There were only 2 things I missed really, one being some more food and the other one a demo of the big screen gaming they do because I always loved that. There’s really nothing that beats playing COD or other on a 24 meters wide screen in full THX Dolby Surround sound ;)

This was 2008

There is no better way for me to describe 2008 than with this snapshot from ‘my’ Swirl. Thanks to all who replied on Twitter by the way for the best screengrabbing solution to get this snapshot to begin with :) I used the Screengrab plugin for Firefox which some of you suggested, worked like a charm. Enjoy.

SWIRL2008

Business card v.2

I still have to order new business cards after I changed jobs early October. I didn’t just want the corporate default though so instead I waited until this week to add some gapingvoid magic to it. The front of the card will still be the classic Microsoft design but on the back I will have this (see below) from now on. It sort of says the same as on the front but just in another language :) Can’t wait to get these printed.

hughcard_small

And in case you wonder where the ‘geek marketer’ comes from, read this.

Live Mesh blogger meetup

Not long after we organized our blogger meetup in the Coach and Horses to chat about the new release of Windows Live there’s yet another blogger meetup organized by Microsoft at the same location – this time for Live Mesh and cloud computing. Here are the details:

Where: The Coach and Horses pub, 29 Greek Street, Soho, London W1V 5LL
When: 11th December from 6pm to 8pm (and onwards for anyone that fancies it)
Who’d enjoy this? Anyone who’s interested in discussing cloud computing with two of the leaders from Microsoft

These 2 leaders are Angus Logan (Sr Technical Product Manager on Live Services) and Jeff Hansen (GM for Live Mesh) will be present to discuss about cloud computing and Live Mesh for all that are interested. Steve Clayton and Steve Lamb have all the information on his blog and here’s the link to the wiki for signup in case you would like to join.

I won’t be there myself unfortunately but if you are interested in cloud computing and you’re in London that evening I would think this is a good meetup to go to.

Blue Monster in Paris

Next week we’re heading to Paris again for what is probably one of the most exiting tech/web events in Europe: LeWeb. This year Microsoft is the main sponsor and so make sure you come and check us out. And while you’re at it, bring your business cards as Hugh Macleod will be a regular guest and he might just end up drawing a cartoon on the back of it ;)

blue-monster-spritzed-thumb

We’re also going to bring some Blue Monster Sauvignon Blanc with us but more on that later. For those that would like to get a chance to get one of those right now already, I’m actually going to give away 6 bottles right here, right now. (that is 1 bottle per winner to be clear). All you have to do is let me know in the comments why you should win it. By the start of LeWeb next week I will pick the winners (with the help of Hugh) out of the hopefully numerous comments ;) Make it original. Oh and just so you know, these bottles aren’t for sale.

Come and say hi if you’re going to be at LeWeb. Go here if you’re interested in finding out more about the Blue Monster.

What’s in a grade?

So there I am, ranked 3.075th with a grade of 99.4 which puts me on 2nd spot for Belgium (and sometimes on 1st or 3rd… or 7th, whatever). But I’m also a But I’m also on the 1042nd spot with 90% with a high average social capital! All better than 24.984th with 164 though, although locally I’m on 4th with a stunning 19 (just like the next 20 behind me or so but still). Unfortunately I just dropped 481 points to 4594th, which probably explains why I’m only 188th in a top150. But 674.343th is probably worst of all…. or actually it’s not: 1.013.152nd is the worst. Yeah 4th does sound better than that. Still all of this comes with a $85.245,54 value. Etc etc.

NUMBERS

So what’s in a grade? Not much really, especially when looked at without context like I did right here. So before anyone else sets up some ranking algorithm, think first about giving it some context first and please don’t make it a black box algorithm that just spills out a meaningless number. Thanks.

Blogger meetups

Little over a week ago, I was part of 2 blogger meetups I wanted to highlight here as well. The first meetup was in Stockholm during SIME and was co-hosted by Microsoft and SIME. We both agreed it would be a great idea to have some small side-event during one of the breaks, a dialogue between the bloggers present at the event, both from the audience and speakers. It was a bit unfortunate the only room available was a small cinema theatre, forcing it a little into an audience vs. stage setup but I enjoyed the meetup nevertheless and only wished we had more time. I was happy Thomas Crampton was willing to moderate the mini-event and that also Joi Ito and Dave Sifry agreed to participate, and of course that so many people turned up for it.

Untitled
Click on the image for the video, only part 1 available but will update once that changes.

I like the way Johan Ronnestam described it on his blog:

“Absolutely one of the better takeouts from this years SIME (so far) even though I think it could have been more of a meetup rather than a ‘listenup’.”

I think we had a great set of topics that we wanted to talk about with all the bloggers (personal vs corporate blogging, sponsored content, blogosphere dead or not, …) but we only got halfway through it. Definitely a format I will try to replicate at other events since most of the feedback was really positive. And Joi, thanks for the nice photo!

The day after we had a blogger meetup in London with the purpose to have a discussion around the new version of Windows Live that was announced the night before the meetup. I had organized the event in the Coach & Horses (Soho) which was a nice location for it, although some wifi improvements are in place ;) We had Ryan Gavin and Jeff Kunins over from the Windows Live team and Redmond to give a rundown of the new stuff which sparked quite a bit of discussion so that was quite fun as well.

WLMeetup

The photo above was taken during the dinner after the presentation, but as you can see the discussion is still pretty much ongoing. From left to right you see Scott Lovegrove, Chris Overd, Neville Hobson and Ryan Gavin. Also present were Paul Walsh, Robin Wauters, Pieter Dom and Jamie Tomson. Too bad not everyone who accepted made it to the evening, but we’re definitely going to organize evenings such as this one again on several different topics so hopefully they can join us next time. In case you are interested in joining discussions like this, let me know in the comments or shoot me an email at kris [at] crossthebreeze [dot] com.

3 years

It’s been 3 years since I started this place and I must say it’s one of the best decisions I’ve made. I had my ups and downs like everyone else, blogging rhythm and style have changed over time, so did content etc but overall this was is a great experience.

Next steps? Re-design, most probably on self hosted WordPress this time and I’ve been thinking (in line with the re-design) that it would be cool to create some kind of logo for ‘Cross The Breeze. Ping me or leave a note in the comments if you would like to create one. Credits where credits are due as always.

Voila, and as of now the 4th year has started. Thanks a whole lot to all of you who passed by on a irregular or regular basis and who have taken part in the discussions, you know who you are. Hoping to see you all back this year ;) Cheers! Kris.

Follow

Get every new post delivered to your Inbox.