Coca-Cola’s Jonathan Mildenhall, responsible for global advertising strategy & content excellence, has his part in making sure Coca-Cola became the Cannes Advertiser of the year in 2013. His Content 2020 manifest (part 1 | part 2) which was shared at the Cannes Lions a few years ago inspired more than just the marketers at the […]
Nothing serious, just fun. But recognisable nevertheless. Nice work from Zulu Alpha Kilo.
[Rant alert] Seriously. I’ve had it with this gratuitous expression. I get it, we all get it by now don’t we? There’s no reason for every presentation to feature a slide with this so called knowledge and then someone in the audience will tweet it and it’ll definitely generate a few retweets. And every time […]
One of the more interesting seminars at the Cannes Lions in June earlier this year was that one of Astro Teller who leads the Google X initiative. You know where the idea for Google Glass or Google’s self driving cars is coming from: “Here is the surprising truth. It’s often easier to make something 10 times […]