Innovation
September 23, 2008
by Kris Hoet
“Don’t take a designer and tell them to build a bridge. Bring them to the canyon and see what they come up with. (Claudia Kotcha)”
Taken from the “We need change” presentation on Slideshare: “A loosely structured collection of quotes and references regarding the (mediocre) but promising state of market research”.
Possibly related posts: (automatically generated)
No comments yet
