Comments on: Geek Marketer http://crossthebreeze.com/2008/06/23/geek-marketer/ blog of kris hoet - geek marketer // change architect @duvalguillaume Sat, 26 May 2012 19:57:36 +0000 hourly 1 http://wordpress.com/ By: Empedocles http://crossthebreeze.com/2008/06/23/geek-marketer/#comment-29875 Tue, 01 Jul 2008 14:36:11 +0000 http://crossthebreeze.wordpress.com/?p=1359#comment-29875 IMO this distinction between geek marketers and traditional marketers will die out with a generation of digital immigrants

]]> By: Kris Hoet http://crossthebreeze.com/2008/06/23/geek-marketer/#comment-29834 Wed, 25 Jun 2008 12:31:46 +0000 http://crossthebreeze.wordpress.com/?p=1359#comment-29834 Hey James, I’ll be the first to recognize we don’t have to split things up again (or even more). I always have been against the split we already made between online media and traditional media, as within online we created our own agencies, our own sales houses… our own everything and as said, not something we should repeat.

I see the geek marketer within the marketing unit similar like companies might have a CRM specialst, or an SEO person etc… and hence very useful. Never ever as the next silo we should set up in our organisation.

]]> By: James Cherkoff http://crossthebreeze.com/2008/06/23/geek-marketer/#comment-29824 Tue, 24 Jun 2008 09:14:05 +0000 http://crossthebreeze.wordpress.com/?p=1359#comment-29824 We’re all geeks now ;-) Seriously, I think this distinction between geek marketers and traditional marketers is quite unhelpful as it creates two camps in the industry, who instead of working together, end up competing with each other.

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