Comments on: Marketing is an investment http://crossthebreeze.com/2008/03/17/marketing-is-an-investment/ geek marketer stuff Thu, 24 Jul 2008 04:38:22 +0000 http://wordpress.org/?v=MU By: Gavin Heaton http://crossthebreeze.com/2008/03/17/marketing-is-an-investment/#comment-29454 Gavin Heaton Thu, 27 Mar 2008 13:07:34 +0000 http://crossthebreeze.wordpress.com/2008/03/17/marketing-is-an-investment/#comment-29454 Indeed ... sure it is important to have a good product to start with. But we all know that just because it is good, doesn't mean it will sell. History proves otherwise. Marketing, like anything, is a complex process in this day and age. Reducing it to a function of your product is foolish, if not irresponsible. Indeed … sure it is important to have a good product to start with. But we all know that just because it is good, doesn’t mean it will sell. History proves otherwise.

Marketing, like anything, is a complex process in this day and age. Reducing it to a function of your product is foolish, if not irresponsible.

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