Enjoy your testdrive!

This guerilla campaign was developed by BBDO Stuttgart for Mercedes, no need to explain what it’s about as it’s such a simple execution of a very good creative idea. Campaigns like these are just a joy if you ask me. Great stuff BBDO!

mercedes1

mercedes2

[Via marketing alternatif]

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About Kris Hoet

My name is Kris Hoet and this is my blog dedicated to subjects such as advertising, gadgets, interactive, internet, movies, games … and whatever things that interest me. More at http://crossthebreeze.com/about-cross-the-breeze/

2 Responses to “Enjoy your testdrive!”

  1. Nice one indeed, and they have won a Gold Promo Lion at Cannes with it. http://www.bbdo.de/de/home/news/2007/bbdo-agenturen_gewinnen.html

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