August 29, 2006 
The Safer Internet EU programme includes a campaign in Belgium for CelBel, which boasts a free telephony subscription for any youngster under 21. It seems to good to be true, and it is, as shown by the fake operator campaign which aims to raise awareness of the dangers of the Internet. Within a week 1,200 young people were fooled by the offer. The operation ends with an email warning subscribers that they have been tricked, and gives the address of a website about Internet scams. I’m curious to see if those fooled kids will have liked this one. Nevertheless a nice campaign, if you ask me.
The original site can be found here: Celbel
Trackbacks/Pingbacks
[...] Last week Geert wrote about this phony (sounds funny in the context) campaign of CelBel, which was created to raise awareness of the dangers of internet (read here). [...]